Achieving Sales Success at ADC Telecommunication David Ciccarelli CEO

David Ciccarelli

CEO

About Your Company Voices.com is an online marketplace where business and professional voice actors connect. We host over 15,000 voice actors from around the world. Clients include NBC, ESPN, PBS, The History Channel, Microsoft, Cisco Systems, Ford, GM, American Airlines and thousands more.

Voices.com is an online marketplace where business and professional voice actors connect.

We host over 15,000 voice actors from around the world.

Clients include NBC, ESPN, PBS, The History Channel, Microsoft, Cisco Systems, Ford, GM, American Airlines and thousands more.

Business Challenges The webinar’s focus is on SFA and it would be great to highlight your challenges related to: Successful marketing campaigns using a variety of channels Produced 1000s of leads with no internal process No system for initial contact, follow-up or lead assignment Selling process never got off the ground

The webinar’s focus is on SFA and it would be great to highlight your challenges related to:

Successful marketing campaigns using a variety of channels

Produced 1000s of leads with no internal process

No system for initial contact, follow-up or lead assignment

Selling process never got off the ground

Solution (what did you implement) With Salesforce, we used “Process Maps” to define the steps our customers would take to proceed from a Lead, through to becoming a Customer. Created assignment rules to ensure that the appropriate representative would conduct the follow-up. Created email templates to simplify all follow-up communications. Email messages that highlight our unique value proposition is consistent, regardless of who is sending the email

With Salesforce, we used “Process Maps” to define the steps our customers would take to proceed from a Lead, through to becoming a Customer.

Created assignment rules to ensure that the appropriate representative would conduct the follow-up.

Created email templates to simplify all follow-up communications. Email messages that highlight our unique value proposition is consistent, regardless of who is sending the email

Results (what did you get out of it) 62% boost in gross sales within 3 months Have a clear pipeline of sales for the next 12 months Easily identify which are our most active customers and identify up-sell and cross-sell opportunities. Grew our business from 2 users to 6 users with 100% adoption. We live in Salesforce, all day, everyday.

62% boost in gross sales within 3 months

Have a clear pipeline of sales for the next 12 months

Easily identify which are our most active customers and identify up-sell and cross-sell opportunities.

Grew our business from 2 users to 6 users with 100% adoption.

We live in Salesforce, all day, everyday.

Futures (what’s next – optional here)