Digital MarketingWeb Development        &     Security      vizred.com
Essential WordPress             PluginsSecurity Post Editor Speed Social SharingSEO                   vizred.com
Plugin Installation      Two of the best features of WordPress are the number       of plugins available to extend it and ...
vizred.com
SecurityAll Websites are vulnerable to hacking.The popularity of WordPress with bloggers,marketers and web developers make...
Simplest DefenseThe easiest defence against malicious bots andhackers is to install a few plugins:          Better WordPre...
Security PluginsHelp protect WordPress against known vulnerabilities.There is no one-size-fits-all option of the WordPress...
One: Better WordPress SecurityProtects WordPress in 21 different ways.    Protects against brute force attacks    Protects...
vizred.com
Two: WordPress File Monitor PlusMonitors for new, edited and deleted files    Detects changes by time-stamp, file hash and...
Three: WP DB Backup  Saves database snapshots in case of hackingHackers can use SQL injection attacks to destroyunprotecte...
WP DB Backup   vizred.com
Four: WordPress Firewall 2Blocks malicious application parameters &executable file uploads   Blocks directory traversals  ...
vizred.com
Five: Bulletproof SecurityAn almost complete security plugin   Protects against XSS, RFI, CRLF, CSRF, Base64,   Code Injec...
Post EditorWordPress uses the excellent TinyMCE visual editorto make blogging and content creation easy fornon technical p...
TinyMCE AdvancedIs an easy to configure TinyMCE plugin manager    Dragndrop management of TinyMCE plugins    Table managem...
TinyMCE Editor Settings      vizred.com
Default TinyMCE EditorTinyMCE Advanced Editor        vizred.com
Even More TinyMCE Editor Plugins   There are more plugins for TinyMCE than you might   ever envision.There are plugins for...
Contact Form 7http://wordpress.org/extend/plugins/contact-form-7/                            vizred.com
Insert Short Code In HTML On Your Contact Page                    vizred.com
SpeedSearch engines value quick loading pages as muchas surfers insist on quick loading pages.You need to keep your site f...
What slows a site down?   Scripts like plugins and and media players   Too many images and videos   Themes burdened with l...
Quick CacheA working, plug and play caching plugin    Decreases page load time by caching the static    content of a page ...
vizred.com
WP JQuery CDN Gives control over the JQuery version loaded by WordPressjQuery is a Javascript library used to add gloss to...
vizred.com
Social SharingHelp visitors repay your hard work by making it easyfor them to share your content with friends.Doing this a...
SociableAdds social bookmarking and sharing buttons    Can insert buttons above content    Can insert buttons below conten...
vizred.com
SEOMost of your traffic will come from search enginesA default WordPress installation does not producesearch engine optimi...
What Is SEO?Search Engine Optimization   Writing content that search engines recognize as  fulfilling search requests   Ta...
SEO Ultimate   Provides easy control over content metatagsChange the title tag of any post, page or categoryChange the des...
SEO Ultimate Configuration Panel            vizred.com
BWP Google XML SitemapsSitemaps help search engines index pages    Search engines follow links to find pages    An unlinke...
Sitemap Index   vizred.com
Page Index  vizred.com
cbNet Ping OptimizerPrevents over-pinging WordPress pings search engines & aggregators to tell them when you publish & upd...
vizred.com
FD FeedburnerRedirects the WordPress RSS feedRedirects post and comment (optional) feeds to FeedburnerFeedburner is Google...
vizred.com
Bonus PluginsThe next few plugins increase user engagement,make content easier to navigate and make it easy tomonitor visi...
Disqus and LivefyreEntice visitors to comment and share on Facebook & Twitter   Both Disqus and Livefyre use external auth...
Disqus Comment Form        vizred.com
Livefyre comment Form       vizred.com
Table of Contents PlusAdds an content index to every page    Makes page content easier to navigate    Uses heading tags li...
Table of Contents Plus       vizred.com
Jetpack and StatPress VisitorsJetpack for WordPress Stats and StatPress Visitors for complete visitor tracking  WordPress....
wordpress.com stats - Jetpack           vizred.com
Google AnalyticatorAnother statistics plugin    Adds Google Analytics tracking code    Easy site authentication with Googl...
vizred.com
Those Plugins AgainBetter WordPress Security        SEO UltimateWordPress File Monitor Plus      BWP Google XML SitemapsWP...
Facebook Page  Like Widget     vizred.com
http://developers.facebook.com/docs/reference/plugins/like-box/                          vizred.com
Get Code  vizred.com
Click “ Add Text” In Widgets Section               vizred.com
Insert Code In Text Widget On Your Blog               vizred.com
Twitter Widget    vizred.com
Log in to Twitter.com & Click on “Resources”                        vizred.com
Select “Widgets”     vizred.com
vizred.com
Inserting Images On A Widget<A HREF="http://www.domain.com"><IMGSRC="http://i1131.photobucket.com/albums/m560.jpg"width="2...
Contact               Blanca Stella Mejia               blanca@vizred.com                   Lee Hodson              leehod...
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Weaving Your Way With Widgets & Plugins

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A presentation at Wordcamp Miami
http://2012.miami.wordcamp.org/speakers/#blanca-stella-mejia

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Weaving Your Way With Widgets & Plugins

  1. 1. Digital MarketingWeb Development & Security vizred.com
  2. 2. Essential WordPress PluginsSecurity Post Editor Speed Social SharingSEO vizred.com
  3. 3. Plugin Installation Two of the best features of WordPress are the number of plugins available to extend it and the ease with which plugins can be installed from the WordPress dashboard. To install plugins: Go to Plugins > Add New Enter a plugin name or a keyword for the desired feature Look through the plugins in the returned list Click “Install” for the plugin you want then “Activate” itAll plugins discussed in this presentation can be installed this way. vizred.com
  4. 4. vizred.com
  5. 5. SecurityAll Websites are vulnerable to hacking.The popularity of WordPress with bloggers,marketers and web developers makes it a primetarget for hackers. vizred.com
  6. 6. Simplest DefenseThe easiest defence against malicious bots andhackers is to install a few plugins: Better WordPress Security WordPress File Monitor Plus WordPress Firewall 2 BulletProof Security WP Database Backup vizred.com
  7. 7. Security PluginsHelp protect WordPress against known vulnerabilities.There is no one-size-fits-all option of the WordPresssecurity plugins.The 5 plugins shown here will secure any siteagainst most hackers, malicious bots and maliciousscripts but not one of them is sufficient by itself and most provide overlapping security measures. vizred.com
  8. 8. One: Better WordPress SecurityProtects WordPress in 21 different ways. Protects against brute force attacks Protects against automated attacks on scripts within plugins and themes in the wp-content directory Hides the Admin, Login and Register scripts Protects against SQL and RFI attacksBetter WP Security:http://wordpress.org/extend/plugins/better-wp-security/ vizred.com
  9. 9. vizred.com
  10. 10. Two: WordPress File Monitor PlusMonitors for new, edited and deleted files Detects changes by time-stamp, file hash and file size Emails site admin when files are changed Makes it hard for hackers to install & change files without site admin knowing about it Makes it easier to clean compromised sitesWordPress File Monitor Plus:http://wordpress.org/extend/plugins/wordpress-file-monitor-plus/ vizred.com
  11. 11. Three: WP DB Backup Saves database snapshots in case of hackingHackers can use SQL injection attacks to destroyunprotected databasesWP Database Backup emails a copy of your coreWP database files to you at regularly scheduled intervalsShould your database ever be compromised,you can use this plugin to restore a healthy version of it WP Database Backup: http://wordpress.org/extend/plugins/wp-db-backup/ vizred.com
  12. 12. WP DB Backup vizred.com
  13. 13. Four: WordPress Firewall 2Blocks malicious application parameters &executable file uploads Blocks directory traversals Blocks suspicious SQL queries Blocks WordPress specific terms in application parameters Blocks executable scripts from being uploaded Has a downside: must be disabled when some plugins are being configuredWordPress Firewall 2:http://wordpress.org/extend/plugins/wordpress-firewall-2/ vizred.com
  14. 14. vizred.com
  15. 15. Five: Bulletproof SecurityAn almost complete security plugin Protects against XSS, RFI, CRLF, CSRF, Base64, Code Injection and SQL Injection hacking attempts The pro version locks down wp-config.php, bb-config.php, php.ini, php5.ini, install.php and readme.htmlBulletProof Security:http://wordpress.org/extend/plugins/bulletproof-security/ vizred.com
  16. 16. Post EditorWordPress uses the excellent TinyMCE visual editorto make blogging and content creation easy fornon technical people but the WordPress TinyMCEeditor is a poor reflection of the full flavored product. vizred.com
  17. 17. TinyMCE AdvancedIs an easy to configure TinyMCE plugin manager Dragndrop management of TinyMCE plugins Table management Font style and size management Control over what is and is not taking space in your post editor screen Advanced bullets and numbering optionsTinyMCE Advanced:http://wordpress.org/extend/plugins/tinymce-advanced/ vizred.com
  18. 18. TinyMCE Editor Settings vizred.com
  19. 19. Default TinyMCE EditorTinyMCE Advanced Editor vizred.com
  20. 20. Even More TinyMCE Editor Plugins There are more plugins for TinyMCE than you might ever envision.There are plugins for adding buttons for code highlighting,plugins for adding Skype buttons, plugins for addingpre tag and span tag buttons to the visual editor.Need more emoticons? There are plugins for that too.TinyMCE Advanced not doing it for you?Try Ultimate TinyMCE instead. vizred.com
  21. 21. Contact Form 7http://wordpress.org/extend/plugins/contact-form-7/ vizred.com
  22. 22. Insert Short Code In HTML On Your Contact Page vizred.com
  23. 23. SpeedSearch engines value quick loading pages as muchas surfers insist on quick loading pages.You need to keep your site fast loading or you willlose visitors and search engine placement. vizred.com
  24. 24. What slows a site down? Scripts like plugins and and media players Too many images and videos Themes burdened with lots of scripts Off-site scripts that struggle to load Poor server management Heavy site traffic Lots of other factors tooNot all factors that affect site speed can be controlledbut some plugins help lower page-load times. vizred.com
  25. 25. Quick CacheA working, plug and play caching plugin Decreases page load time by caching the static content of a page in a static HTML file Reduces database requests so lowers server load Can make a page load in a fraction of a second instead of within a couple of secondsQuick Cache:http://wordpress.org/extend/plugins/quick-cache/ vizred.com
  26. 26. vizred.com
  27. 27. WP JQuery CDN Gives control over the JQuery version loaded by WordPressjQuery is a Javascript library used to add gloss towebsites with CSS manipulation, effects & animations,easy DOM selection and Ajax. WP jQuery CDN can make your site faster:By preventing WordPress loading jQuery when it isalready loaded by the themeBy loading a smaller jQuery Script in place of thedefault WordPress jQuery scriptWP jQuery CDN:http://wordpress.org/extend/plugins/wp-jquery-cdn/ vizred.com
  28. 28. vizred.com
  29. 29. Social SharingHelp visitors repay your hard work by making it easyfor them to share your content with friends.Doing this also increases page authority with searchengines that monitor social bookmarking and keepspages visible as visitors make your content viral. vizred.com
  30. 30. SociableAdds social bookmarking and sharing buttons Can insert buttons above content Can insert buttons below content Can insert floating skyscraper of sharing buttons Stylish Easy to configureSociable:http://wordpress.org/extend/plugins/sociable/ vizred.com
  31. 31. vizred.com
  32. 32. SEOMost of your traffic will come from search enginesA default WordPress installation does not producesearch engine optimized contentSEO Plugins are essential for any WordPress site vizred.com
  33. 33. What Is SEO?Search Engine Optimization Writing content that search engines recognize as fulfilling search requests Targeting keywords and phrases that real people will search for when looking for content like yours Using title tags, description tags and URLs that show in search results to tell searchers your content meets their needs Pinging search engines to advertise new content A few plugins will help improve your sites SEO vizred.com
  34. 34. SEO Ultimate Provides easy control over content metatagsChange the title tag of any post, page or categoryChange the description metatagControl areas that search engines index with robots.txtSet noindex and nofollow attributes for any page, postor category SEO Ultimate: http://wordpress.org/extend/plugins/seo-ultimate/ vizred.com
  35. 35. SEO Ultimate Configuration Panel vizred.com
  36. 36. BWP Google XML SitemapsSitemaps help search engines index pages Search engines follow links to find pages An unlinked “orphaned” page is invisible to search engines BWP Google XML Sitemaps creates an index of all site content to create a map of your site which it lists in robots.txt Register your sitemap as sitemap.xml with Webmaster Tools in Google and BingBWP Google XML Sitemaps:http://wordpress.org/extend/plugins/bwp-google-xml-sitemaps/ vizred.com
  37. 37. Sitemap Index vizred.com
  38. 38. Page Index vizred.com
  39. 39. cbNet Ping OptimizerPrevents over-pinging WordPress pings search engines & aggregators to tell them when you publish & update content Search engines and content aggregators like to be pinged but not too frequently Pinging too frequently causes search engines and aggregators to block a sites pings cbNet Ping Optimizer limits WordPress to pinging on content creation not content updates.cbNet Ping Optimizer:http://wordpress.org/extend/plugins/cbnet-ping-optimizer/ vizred.com
  40. 40. vizred.com
  41. 41. FD FeedburnerRedirects the WordPress RSS feedRedirects post and comment (optional) feeds to FeedburnerFeedburner is Googles RSS feed syndication serviceFeedburner pings RSS aggregators which assists thespread of your content around the NetFD Feedburner:http://wordpress.org/extend/plugins/feedburner-plugin/ vizred.com
  42. 42. vizred.com
  43. 43. Bonus PluginsThe next few plugins increase user engagement,make content easier to navigate and make it easy tomonitor visitors and the journey each takes aroundyour site. vizred.com
  44. 44. Disqus and LivefyreEntice visitors to comment and share on Facebook & Twitter Both Disqus and Livefyre use external authentication for logging in. This means site registration can be disabled to improve site security Livefyre commenting works with realtime comment thread updating so no page reloads required Disqus allows <code> and <pre> tags. Disqus: http://wordpress.org/extend/plugins/disqus-comment-system/ LiveFyre http://wordpress.org/extend/plugins/livefyre-comments/ vizred.com
  45. 45. Disqus Comment Form vizred.com
  46. 46. Livefyre comment Form vizred.com
  47. 47. Table of Contents PlusAdds an content index to every page Makes page content easier to navigate Uses heading tags like h2 and h3 to create a content table for a page Encourages proper use of heading tags to structure content for surfers and SEOTable of Contents Plus:http://wordpress.org/extend/plugins/table-of-contents-plus/ vizred.com
  48. 48. Table of Contents Plus vizred.com
  49. 49. Jetpack and StatPress VisitorsJetpack for WordPress Stats and StatPress Visitors for complete visitor tracking WordPress.com Stats is the Jetpack plugin that provides basic visitor statistics such as number of visitors, keywords and phrases used to find a page and post/page views StatPress Visitors tracks visitor IPs, time on site, internal and external click-throughs and country of origin Jetpack: http://wordpress.org/extend/plugins/jetpack/ StatPress Visitors: http://wordpress.org/extend/plugins/statpress-visitors/ vizred.com
  50. 50. wordpress.com stats - Jetpack vizred.com
  51. 51. Google AnalyticatorAnother statistics plugin Adds Google Analytics tracking code Easy site authentication with Google Analytics Admin and other user levels can be left untracked Downloadable file extensions can be trackedGoogle Analyticator:http://wordpress.org/extend/plugins/google-analyticator/ vizred.com
  52. 52. vizred.com
  53. 53. Those Plugins AgainBetter WordPress Security SEO UltimateWordPress File Monitor Plus BWP Google XML SitemapsWP DB Backup cbNet Ping OptimizerWordPress Firewall 2 FD FeedburnerBulletproof Security Disqus and LivefyreTinyMCE Advanced Table of Contents PlusWP JQuery CDN Jetpack and StatPress VisitorsSociable Google AnalyticatorContact Form 7 vizred.com
  54. 54. Facebook Page Like Widget vizred.com
  55. 55. http://developers.facebook.com/docs/reference/plugins/like-box/ vizred.com
  56. 56. Get Code vizred.com
  57. 57. Click “ Add Text” In Widgets Section vizred.com
  58. 58. Insert Code In Text Widget On Your Blog vizred.com
  59. 59. Twitter Widget vizred.com
  60. 60. Log in to Twitter.com & Click on “Resources” vizred.com
  61. 61. Select “Widgets” vizred.com
  62. 62. vizred.com
  63. 63. Inserting Images On A Widget<A HREF="http://www.domain.com"><IMGSRC="http://i1131.photobucket.com/albums/m560.jpg"width="255px"></A><BR><!--<IMG SRC="http://i1131.photobucket.com/albums/m560/.jpgwidth="255px">--> A HREF: Where to link the image SRC: Where the image is hosted vizred.com
  64. 64. Contact Blanca Stella Mejia blanca@vizred.com Lee Hodson leehodson@vizred.com 305.710.1311 Presentation at: http://bit.ly/pluginsandwidgets vizred.com
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