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What Is C’est Bon?
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What Is C’est Bon?

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A review of C\'est Bon restaurant customer experience through the lens of service marketing. Members include: Keith Loo and Ehsan Sarrafian

A review of C\'est Bon restaurant customer experience through the lens of service marketing. Members include: Keith Loo and Ehsan Sarrafian

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    What Is C’est Bon? What Is C’est Bon? Presentation Transcript

    • What is C’est Bon? Keith Loo & Ehsan Sarrafian
    •  
    • What is C’est Bon? Keith Loo & Ehsan Sarrafian
    • What is C’est Bon? Keith Loo & Ehsan Sarrafian
    • Keith Loo & Ehsan Sarrafian Inconsistent!
    • No Service!
    • Issues No Service!
    • No Parking! No Exit!
    • Poor Delivery!
    • Not Cheap!
    • What is C’est Bon? After following our recommendations…
    • Match brand to service Meet and exceed customer’s expected experience: Authentic Chinese cuisine and dining experience, with speedy delivery. Authentic
    • Attentive and responsive Hire trained servers and deliverers for a consistent and quality experience. Develop processes for handling dine-in customers and phone calls. Great Service
    • Improve delivery coverage Relocate north restaurant to improve delivery coverage and service. Accessible
    • What is C’est Bon? It’s good.