Your Social Selling Tool Belt Should Include These
When it’s time to get serious with social selling, certain tools stand
above the rest and offer unparalleled value to sales reps and teams
seeking to maximize social selling.!
LinkedIn Sales Navigator!
The premium sales package from LinkedIn is necessary to unlock to
power that LinkedIn offers beginning with the navigator. Using saved
searches is necessary to keep track of prospects and potential
prospects that much your criteria. The ability to send InMails is great
too since the open and response rates are astronomical compared to
email. The advanced searched functionality is another crucial feature
that allows you to get surgical with your searches and save valuable
time by finding the people you really need.!
HootSuite Pro or Enterprise (for teams)!
The ultimate social media aggregator and platform. This is my
personal social selling command center which allows me to listen,
publish, and schedule messages across all of my social networks from
one place. I set up all of my Twitter lists here and LinkedIn groups and
have a superhuman ability to listen and engage in one view. Find the
one that works for you. Large dispersed organizations like rFactr while
small and medium businesses use Sprout Social with plenty other
options in the space.!
Nimble helps me get a 360 degree view of people. When I enter them
into the system, Nimble finds they’re social networks and displays
pertinent information about them along with aggregating their recent
activity and recent posts. It currently offers a very robust set of contact
relationship management functions that will really help you build,
maintain, and organize your contacts social life into one spot. It also
offers quite good crm capabilities.!
This is an awesome new platform that really empowers social selling.
Once you install KiteDesk, it adds some sales magic to the websites
you visit. It connects to your crm and let’s you know key information
about anybody in your system as you encounter them on the web. If
you’re in LinkedIn, HootSuite, or wherever, KiteDesk will recognize a
contact and give you immediate access to important crm and pipeline
This is by far the best influencer discovery tool available to help
identify peer validated people and connect with them around key
topics. I use it to generate a ranked list of hundreds of peer-validated
influencers on Twitter and then connect and extend my relationship
with them on Facebook, LinkedIn, YouTube, Google+ and elsewhere.!
Nigel Edelshain also shares some necessary and great sales tools:!
YesWare is a fantastic email tracking system that works int he Google
ecosystem as well as Outlook and connects directly to your CRM
automatically logging activities and calendar events. Teams can share
and collaborate with templates and also provides a pretty robust set of
analytics around the success of emails. !
These tools are necessary for vital information like retrieving key
contact information in an efficient way, as well as to understand
information about the business like size, type, revenue,and in the case
of Insideview you can find executive changes, new releases and other
Everyone needs a good and effective way to generate inbounds leads
and provide a seamless flow of marketing qualified leads to the sales