On October 23rd, 2014, we updated our
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Patients Information isn’t captured for future recalls.
Recall notices aren’t sent out in a timely manner, or at all.
Staff doesn’t prioritize or focus on daily recall activity.
External forces (IE. Your competition).
If you ever hear the words “We get to it when we have time…” Run! ‘Cause you don’t have a process.
The Silent Killer of Growth
By the 3 rd year , there is a significant risk of patient loss because they fall outside of “normal” recall efforts.
Recall Cycles… Appointment?
What’s At Risk?
2500 exam patients a year X 30% from recall = 750 patients.
750 patients X $306 = $229,500 a year in revenue.
According to the 2010 MBA study on Key Metrics of Optometric, the median spend of a full exam patient is *$306 .
What’s in your database?
Common Data Capture Rates
Factor in Demographics
Is a seamless integration of our opticians and your office.
“ live” conversations with qualified staff.
Utilize your phone # for caller ID.
Schedules live into your PMS.
Reaches all patients in your database.
Preferred by patients over 45 yrs.
Frees up staff time from making calls to non-responding patients.
Demand Force 4 Patient Care
… or not.
Reminder Calls - calls made 24-48 hours prior to their scheduled exam. Recovery – calls made to patients who have not been seen in two years and removed from the recall cycle. Recall – calls made to patients who have NOT pre-appointed but have been seen in the last two years. At Risk - calls made to patients who have deteriorating eye conditions that may require documentation of recall attempts.
Fully customized text-messaging
Web reputation management (“Webutation”)
Want to add technology?
Web Reputation Management
Enhance web presence on Facebook ® and Google Places ™
Web Scheduling via Facebook ®
Patient reviews & comments posted to Google Places ™
Engage patient feedback through follow-ups and intelligent personalized surveys
Elevate online visibility
Why the drop? Does it really take this much effort?
Case Study: 11 mos. 2010-2011 196 Appointments Made. $4006 Invested. $55,971 Returned Revenue. 1 Dr. Practice, primarily Recall, some Recovery calls, $306 per exam revenue. The Results:
“ After using 6 Calls for the past few months, we have seen a significant increase in scheduling patients that had been “lost” in old recall. 6 Calls team of experts helped “re-introduce” these patients to the practice and has resulted in an additional $5K in revenue per month. I am SO pleased with their work. They are a true team of professionals!” Dr. Susan Keene, Smyth County Eye Assoc.
www.6Calls.biz Phone: 877-808-9342 Email: info@6Calls.biz For more information visit www.6Calls.biz /practicioner