The following infographics identify 8 key questions any business needs to ask in order to understand how social media drives customer purchasing.
Each question is supported with data and infographics that capture the state of social purchasing today.
The data in this From Social to Sale presentation is drawn from online surveys conducted by Vision Critical over 17 months (February 2012 to June 2013). In total, 5,657 interviews specifically about social media purchasing were completed across three countries using Vision Critical's Market Panels in the USA (Springboard US), Canada (Angus Reid Forum), and the UK (Springboard UK).
Clipping is a handy way to collect important slides you want to go back to later.