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This presentation gives an overview of the features and benefits of Twitter for Entrepreneurs.
BENEFITS: Twitter is “the water cooler”. It’s fast-paced and a way to stay in touch with your area of expertise. Connect with your audience AND start building a record in search engines of keywords that are important to your brand. Also very useful to gather content that you can share on other social media channels. MORE »
Twitter has 127 million active users.
13% of internet users also use Twitter.
54% of Twitter users use Twitter on their mobile devices.
36% of Twitter users tweet at least once a day.
The average visit on Twitter lasts for 14 minutes.
59% of Twitter users are female (41% male).
DOWNSIDE: The interface can be confusing without 3rd party tools.