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This presentation gives an overview of the features and benefits of Facebook for Entrepreneurs. ...
This presentation gives an overview of the features and benefits of Facebook for Entrepreneurs.
BENEFITS: Facebook is “the coffee shop”. It allows you to connect to your target audience with both a Personal Profile and a Page. It is currently the most popular social network and it’s hard to ignore. Business conversation is happening, but in a less formal way than LinkedIn. MORE »
Facebook has 1 BILLION+ active users.
The average Facebook user has 130 friends.
The average Facebook visit lasts 23 minutes.
46% of Facebook users are over the age of 45.
57% of Facebook users are female (43% male).
57% of Facebook users report having been to “some college” (24% bachelors or graduate degree).
47% of Facebook users report making between $50,000 – $99,000 annually (33% between $25,000 – $49,999).
DOWNSIDE: It’s becoming increasingly complex. People have privacy concerns.
Most likely, your business won’t need to use EVERY social networking site, blogging & email marketing until you are really prepared to reach a very large market.
You can learn more about Facebook so you can decide where YOUR current target audience is most likely to be. Combine this with the resources you have and we’ll create your PLAN.
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