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Product Marketing & Brand Management Portfolio

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A collection of creative directional works by Joyce Ling, from 2007-2009

A collection of creative directional works by Joyce Ling, from 2007-2009

Published in: Lifestyle

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  • 1. Product Marketing & Brand Management Portfolio
    A Collection of Creative Directional Works by Joyce Ling
    From 2007-2009
  • 2. Makeup Launch Advertorial
    Core creative direction
    Model looks & styles
    Copy writing
    Special formats
  • 3.
  • 4.
  • 5.
  • 6. Makeup Launch Advertorial
    Core creative direction
    Model looks & styles
    Copy writing
    Special formats
  • 7.
  • 8. Makeup Launch Advertorial
    Core creative direction
    Model looks & styles
    Copy writing
    Special formats
  • 9.
  • 10.
  • 11. First “Online” Beauty Shooting
    Core creative direction
    Model looks & styles
    Copy writing
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. Makeup Launch Press Conference
    Core creative direction
    Model looks & styles
    Makeup Designs & Trainings
    Conference Day Rundown
    Conference Venue
    Management Speech
    Canapés & Beverages deign
  • 18.
  • 19.
  • 20.
  • 21. Makeup Launch Press Conference
    Core creative direction
    Model looks & styles
    Makeup Designs & Trainings
    Conference Day Rundown
    Conference Venue
    Management Speech
    Canapés & Beverages deign
  • 22.
  • 23.
  • 24. First China Initiated Color Collection
    Consumer Insights
    Color Collection
  • 25.
  • 26. Monthly Makeup Newsletters
    Core creative direction
    All creative content
    Copy writing
    Delivers industry trend reports
    Distributed to all counters, makeup artists, office staff.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32. First Live Broadcasted Online Beauty Runway
    Core creative direction
    Stadium Design
    Model looks & styles
    Internet Co-op
    Model Costumes
  • 33.
  • 34. Thank You