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Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
Business plan  finance
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Business plan finance

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  • 1. Entrepreneurship & Small Business Management
    Amit Goyal - Experiential Trainer
    amitgoyal@tkws.co.in
    +91 9810533760
    TKWs - The Knowledge Workers
  • 2. In A Battle, The plans are useless…But planning is dispensable
    TKWs - The Knowledge Workers
    Why Make A Business Plan?
  • 3. An Ideal business plan should be…
    Professionally typed & bound
    Varying between 40 to 60 pages
    Containing a cover page having Title, Contact information & Date
    Containing an Executive Summary
    Having a Table of Contents
    Written in Third Person
    Containing a lot of visuals or graphics
    TKWs - The Knowledge Workers
  • 4. Section 1: Executive Summary
    Make sure that you write this in the end
    It should be written in 2-3 Pages
    Share this with most people and keep rest of the report as confidential as possible
    Devote 1-2 paragraphs to each section of your report
    Add an Illustration or Graphic
    TKWs - The Knowledge Workers
  • 5. Do not overdiversify
    # ENTREPRENEUR FACT 7
    Focus your people, time & money resources to a single
    source of revenue. Develop your main strength
    before you begin to diversify
    TKWs - The Knowledge Workers
  • 6. Section 2: Business Description
    Name of the proposed venture
    Industry & Business Idea
    Uniqueness of Product & Service
    Are you a solution looking for a problem
    Validate
    Interview – Poll – Google Ad Words – Why No One Has Filled It – Issues & Problems – Talk to real people - Why will they buy – Why won’t they buy
    TKWs - The Knowledge Workers
  • 7. DoN’t BE EverYTHINGTO Everyone
    # ENTREPRENEUR FACT 8
    Because you like your business, everyone won’t.
    Be very specific in identifying your niche and defining their
    demographics & psychographics
    TKWs - The Knowledge Workers
  • 8. Section 3: Marketing
    Background
    Target Market Identified
    Market size and trends
    Competition
    Revenue Model & Pricing
    Positioning
    Location & Supply Chain
    Sales & Distribution
    Advertising & Promotions
    Launch
    TKWs - The Knowledge Workers
  • 9. Indicators are no experience in business
    # ENTREPRENEUR FACT 9
    Choose a business on basis of your personal experience
    & expertise and not because of the market potential.
    Build a team that complements your skills.
    TKWs - The Knowledge Workers
  • 10. Section 4: The Team
    Co Founders
    Position, Experience & Responsibilities
    Ownership & Remuneration
    Independent Directors & Consultants
    Expected Contributions
    Stock arrangement or Consulting Fees
    Early Employees
    Qualification, Capabilities & KRAs
    Compensation & Reporting
    TKWs - The Knowledge Workers
  • 11. Section 5: Financials
    Capital Investment
    5 Year Forecasts For
    Revenue
    Profit & Loss Statement
    Cash Flow
    Balance Sheet
    Working Capital
    Break Even Analysis & RoI
    TKWs - The Knowledge Workers
  • 12. Section 6: Critical Risks
    Potential Problems
    Obstacles and Risks
    Alternative courses of Action
    Salvage Value
    TKWs - The Knowledge Workers
  • 13. Section 7: Exit Options
    Transfer of Assets
    Continuity of Business Strategy
    Identify successor
    Specially Useful In Case Of Fund Raising
    TKWs - The Knowledge Workers
  • 14. Section 8: Milestone Schedule
    Timing & Deadlines
    Relationship of events
    Incorporation of Venture
    Completion of design & development
    Manpower Recruitment
    Raw Material Purchase
    Channel Signups
    Launch
    First Sale
    First Receipt
    TKWs - The Knowledge Workers
  • 15. Section 9: Supporting Material
    Survey Responses
    Sample Artwork
    Prototype Designs
    Resumes
    Brochures
    Annexures
    TKWs - The Knowledge Workers
  • 16. TKWs - The Knowledge Workers
    Don’t Fool Yourself
    or
    Doubt Intelligence of the Sponsor
  • 17. Discounted Cash Flow Adjusted PV
    FCF
    Cost of Capital, k
    TV = FCF * (1+g)/(k-g)
    PV = TV / (1+k)^n
    TKWs - The Knowledge Workers
  • 18. What is Your Business Model
    Auction
    Bricks & Clicks
    Collective Business
    Cutting Out The Middle Man
    Direct Sales
    Distribution
    Franchise
    Freemium
    Industrialisation of Service
    Open Source
    TKWs - The Knowledge Workers
  • 19. What is Your Business Model
    No Frills
    Loyalty Business
    Monopolistic Business
    Multilevel Marketing
    Pyramid Scheme
    Network Effects
    Premium Business
    Razor & Blades
    Servicization of Product
    Subscription Business
    TKWs - The Knowledge Workers

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