Rovo Verkeersvoorlichting 2.0

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Rovo Verkeersvoorlichting 2.0 presentatie

Rovo Verkeersvoorlichting 2.0 presentatie

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  • 1. Rovo Verkeers voorlichting 2.0 Consumers show the way Vincent Everts woensdag 25 november 2009
  • 2. Gedragsverandering Online & Offline woensdag 25 november 2009
  • 3. woensdag 25 november 2009
  • 4. woensdag 25 november 2009
  • 5. woensdag 25 november 2009
  • 6. TED.COM $6000 voor 3 dagen 3000 aanwezigen 2 jaar van te voren uitverkocht Op uitnodiging woensdag 25 november 2009
  • 7. Tedx Amsterdam 20 sprekers 33 Vrijwilligers 5000+ verzoeken 400 deelnemers 20 plekken life feed Duizenden meekijkers Flickr, Youtube, Life Feed woensdag 25 november 2009
  • 8. woensdag 25 november 2009
  • 9. woensdag 25 november 2009
  • 10. woensdag 25 november 2009
  • 11. Who is Vincent Everts? woensdag 25 november 2009
  • 12. InterimIC innovation acceleration Innovation study trips: 2008: China 2009: Russia Innovation in health care: 2006: India 2007: USA 2008: Japan Healthcare innovation event Innovation in Government woensdag 25 november 2009
  • 13. MobiMiles 2001 woensdag 25 november 2009
  • 14. Videoblogger Talk to Me! woensdag 25 november 2009
  • 15. woensdag 25 november 2009
  • 16. woensdag 25 november 2009
  • 17. Gadgets in verkeer woensdag 25 november 2009
  • 18. Leuke voorbeelden woensdag 25 november 2009
  • 19. Onveiligheid 2.0 woensdag 25 november 2009
  • 20. find, collect, publish www.yubby.com woensdag 25 november 2009
  • 21. What are we going to talk about? Web 1.0 Viral Marketing (PP) time consumption travel RSS Explained Web 2.0 Kindle explained Marketing 2.0 Google Adwords Tudou Google Docs Online video elections 2.0 Twitter Amazon Yubby Co-Creation Multitasking Google Streetview Online collaboration Social tools Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay news resume VMS Google trends woensdag 25 november 2009
  • 22. Web 1.0 woensdag 25 november 2009
  • 23. 7 woensdag 25 november 2009
  • 24. Broadband internet Netherlands leading in Europe 80% Netherlands: 74% (2007) 60% 40% 20% CY BG EL RO PL IE PT CZ SK IT FR SI ES LT HU LV DE EE AT LU UK BE DK SE FI NL 2006 2007 Source: Eurostat 2007 woensdag 25 november 2009
  • 25. How do we spend our time? TV: 39% 178 min. 4% 6% Radio: 33% 151 min. 39% 19% Internet: 19% 86 min. Newspaper: 6% 20 min 33% Magazines: 4% 18 min TV Radio Internet Newspapers Magazines woensdag 25 november 2009
  • 26. Time & advertisement TV 3 hours/day/user Advertisement !200M public + !600 commercial advertisment/hour TV watching ! 0,06 Time online: 1,5 h pp/day Online adds !500M/yr Adds ! 0,07 pp/h NewsPapers 20 min/day !750M adv revenue Adds ! 0,50 pp/h Magazines18 m/day Advertisement !700 Reclame inkomsten: ! 0,70 pp/ph woensdag 25 november 2009
  • 27. woensdag 25 november 2009
  • 28. • $20 miljard sales • 1 Billion searches/day • Money from Adwords • Almost nothing from Youtube, Google earth/ map, gmail, apps etc woensdag 25 november 2009
  • 29. IMPACT ON BUSINESS 12 woensdag 25 november 2009
  • 30. woensdag 25 november 2009
  • 31. woensdag 25 november 2009
  • 32. DELL Case woensdag 25 november 2009
  • 33. Dell notebooks woensdag 25 november 2009
  • 34. woensdag 25 november 2009
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  • 36. E-commerce worldwide 2008: 400 billion euro 2009: 500 miljard euro +25% bron: thuiswinkel.org woensdag 25 november 2009
  • 37. Social tools Productinformatie woensdag 25 november 2009
  • 38. Product info what else do people buy what do they recommend? Description of customers Social tools 90% social tools What do they buy in the end? what else? Tags of clients review of the reviews reviews of the customers woensdag 25 november 2009
  • 39. kindle Buy books wirelessly Download everything wirelessly E-ink technologie reads the best 240.000 titels 30 hours battery & fantastic userinterface woensdag 25 november 2009
  • 40. beta woensdag 25 november 2009
  • 41. woensdag 25 november 2009
  • 42. • woensdag 25 november 2009
  • 43. WEB 2.0 • Weblogs • Flickr • Wiki’s • RSS • RSS readers • Del.icio.us • Youtube • Facebooks woensdag 25 november 2009
  • 44. Web2.0 tools for event industry woensdag 25 november 2009
  • 45. Who talks woensdag 25 november 2009
  • 46. woensdag 25 november 2009
  • 47. Blogs demografie Bron: Technorati 2008 woensdag 25 november 2009
  • 48. Weblogs Everyone blogs! woensdag 25 november 2009
  • 49. Professional woensdag 25 november 2009
  • 50. 7 guidelines 1. Know what you are doing 2. Avoid marketing talk 3. Keep it fresh 4. Reinforce company’s core values 5. Encourage employees to use it 6. Create blogging policies 7. Have fine print woensdag 25 november 2009
  • 51. www.hvzeeland.nl woensdag 25 november 2009
  • 52. woensdag 25 november 2009
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  • 55. woensdag 25 november 2009
  • 56. RSS woensdag 25 november 2009
  • 57. RSS Readers woensdag 25 november 2009
  • 58. woensdag 25 november 2009
  • 59. woensdag 25 november 2009
  • 60. Email is broken woensdag 25 november 2009
  • 61. Communication 2.0 woensdag 25 november 2009
  • 62. Why call woensdag 25 november 2009 via computer?
  • 63. It’s personal! woensdag 25 november 2009
  • 64. The phenomenon woensdag 25 november 2009
  • 65. woensdag 25 november 2009
  • 66. 80 woensdag 25 november 2009
  • 67. “What are you doing in 140 characters” woensdag 25 november 2009
  • 68. It’s now mainstream! woensdag 25 november 2009
  • 69. tweet deck woensdag 25 november 2009
  • 70. Social Networking woensdag 25 november 2009
  • 71. woensdag 25 november 2009
  • 72. woensdag 25 november 2009
  • 73. Internet goes mobile 88 woensdag 25 november 2009
  • 74. Mobile internet is where internet was 5 years ago woensdag 25 november 2009
  • 75. New services: location, location, location 94 woensdag 25 november 2009
  • 76. Video Everywhere woensdag 25 november 2009
  • 77. 35 15-02-07 ROOS - Regionale TV in 2010 35 woensdag 25 november 2009
  • 78. woensdag 25 november 2009
  • 79. woensdag 25 november 2009
  • 80. Growth of YouTube 300 now: 13 hour of video millions of unique visitors added every minute 225 march 2007 Viacom sues YouTube for $1 miljard october 2006 Google buys 150 july 2006 YouTube for Daily more then $1,65 billion april 2005 100 million first video watched videos 75 and 65.000 added 0 jan 2005 june 2005 jan 2006 june 2006 jan 2007 jun woensdag 25 november 2009
  • 81. Internetvideo is not just YouTube! woensdag 25 november 2009
  • 82. TV vs Web viewing Obama inauguration 35.5M TV viewers 69.8M Web viewers woensdag 25 november 2009
  • 83. woensdag 25 november 2009
  • 84. woensdag 25 november 2009
  • 85. woensdag 25 november 2009
  • 86. With these HD devices anyone can do it! woensdag 25 november 2009
  • 87. Easy & everywhere • Create videos with ease • Let customers create videos about you woensdag 25 november 2009
  • 88. Lifestreaming • Quick & easy - live with 1 click • If you have a webcam you can stream woensdag 25 november 2009
  • 89. Blogworld Inspiring example woensdag 25 november 2009
  • 90. woensdag 25 november 2009
  • 91. Find 35+ sources (more on the way) Find, Collect, Publish woensdag 25 november 2009
  • 92. Friends & profiles woensdag 25 november 2009
  • 93. +35 video sources & more to follow! woensdag 25 november 2009
  • 94. Collect Drag & drop Edit meta data See previews Find, Collect, Publish woensdag 25 november 2009
  • 95. Player page woensdag 25 november 2009
  • 96. Manage video woensdag 25 november 2009
  • 97. Publish it with widgets woensdag 25 november 2009
  • 98. woensdag 25 november 2009
  • 99. Elections 2.0 Obama Girl woensdag 25 november 2009
  • 100. + Event = E-Events woensdag 25 november 2009
  • 101. Marketing 2.0 woensdag 25 november 2009
  • 102. Vincent Everts www.vincente.nl www.yubby.com www.interimic.nl vincent@everts.net www.twitter.com/vincente woensdag 25 november 2009