#Emesaconnect  presentatie Vakantieveiling .nl
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#Emesaconnect presentatie Vakantieveiling .nl

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Emesa dag. wat is de toekomst van travel?

Emesa dag. wat is de toekomst van travel?

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#Emesaconnect  presentatie Vakantieveiling .nl #Emesaconnect presentatie Vakantieveiling .nl Presentation Transcript

  • Vakantieveilingen PivitWednesday, April 10, 13
  • Vincent@Everts.net Reizen in 2020 Emesa +31647180864 Follow the consumer! @vincente Slideshare.net/vincent B2B 12 aprilWednesday, April 10, 13
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  • Volg Vincent Everts live in zijn elektrische Leaf - Live auto lifestats - Live streaming video - Live Google maps - Twitter met bestuurder - Twitter met de auto - InterviewsWednesday, April 10, 13
  • Leafplan project •aWednesday, April 10, 13
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  • Olie Future?Wednesday, April 10, 13
  • Olie Future?Wednesday, April 10, 13
  • EV car 2.0Wednesday, April 10, 13
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  • Crowd sourcingWednesday, April 10, 13
  • Vincent Everts?Wednesday, April 10, 13
  • Vincent Everts?Wednesday, April 10, 13
  • • Mijn ToolsWednesday, April 10, 13
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  • • Einstein?Wednesday, April 10, 13
  • • Einstein?Wednesday, April 10, 13
  • • Einstein?Wednesday, April 10, 13
  • • Einstein?Wednesday, April 10, 13
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  • Social Media 2.0Wednesday, April 10, 13
  • VideobloggerWednesday, April 10, 13
  • Videoblogger Talk to Me!Wednesday, April 10, 13
  • • kassaWednesday, April 10, 13
  • •1Wednesday, April 10, 13
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  • 4G 2013 onderscheid mobiel en fixed netwerk verdwijntWednesday, April 10, 13
  • 4G 2013 onderscheid mobiel en fixed netwerk verdwijntWednesday, April 10, 13
  • 4G 2013 onderscheid mobiel en fixed netwerk verdwijntWednesday, April 10, 13
  • Marc Muller CEO EmesaWednesday, April 10, 13
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  • DELL CaseWednesday, April 10, 13
  • DELL CaseWednesday, April 10, 13
  • Dell notebooksWednesday, April 10, 13
  • Dell notebooksWednesday, April 10, 13
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  • Dell & Social MediaWednesday, April 10, 13
  • Dell social media • 100k employees • 12 people listen to conversation • 15 people create policy • 30.000 did SMACU Training & can listen • 4.000 can speak on behalf of Dell on Twitter/Facebook/BlogsWednesday, April 10, 13
  • • 2007 Twitter: Whats hot? • 2009 4Square Which locations are hot? • 2012 Highlight: Location based social mediaWednesday, April 10, 13
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  • Whit.li apiWednesday, April 10, 13
  • Whit.li apiWednesday, April 10, 13
  • Whit.li apiWednesday, April 10, 13
  • Whit.li apiWednesday, April 10, 13
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  • Lytro cameraWednesday, April 10, 13
  • Lytro cameraWednesday, April 10, 13
  • Lytro cameraWednesday, April 10, 13
  • Quantify selfWednesday, April 10, 13
  • Quantify selfWednesday, April 10, 13
  • Quantify selfWednesday, April 10, 13
  • BodymediaWednesday, April 10, 13
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  • SlideRocketWednesday, April 10, 13
  • WeVideoWednesday, April 10, 13
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  • Met je handenWednesday, April 10, 13
  • Google GlasWednesday, April 10, 13
  • Google GlasWednesday, April 10, 13
  • Urthecast Earth HD streamingWednesday, April 10, 13
  • Gamification • 100.000 games • 120.000 kidsWednesday, April 10, 13
  • Gamification • 100.000 games • 120.000 kidsWednesday, April 10, 13
  • Draw Something 20 Million downloads/6 weeksWednesday, April 10, 13
  • • Tablets everywhere!Wednesday, April 10, 13
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  • What are we going to talk about?Wednesday, April 10, 13
  • What are we going to talk about? Web 1.0 Viral Marketing (PP) time consumption travel RSS Explained Web 2.0 Kindle explained Marketing 2.0 Google Adwords Tudou Google Docs Online video elections 2.0 Twitter Amazon Yubby Co-Creation Multitasking Google Streetview Online collaboration Social tools Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay news resume VMS Google trendsWednesday, April 10, 13
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  • How do we spend our time? 4% 6% 39% 19% 33%Wednesday, April 10, 13
  • How do we spend our time? TV: 39% 178 min. 4% 6% Radio: 33% 151 min. 39% 19% Internet: 19% 86 min. Newspaper: 6% 20 min 33% Magazines: 4% 18 min TV Radio Internet Newspapers MagazinesWednesday, April 10, 13
  • Time & advertisement TV 3 hours/day/user Advertisement €200M public + €600 commercial advertisment/hour TV watching € 0,06 Time online: 1,5 h pp/day Online adds €500M/yr Adds € 0,07 pp/h NewsPapers 20 min/day €750M adv revenue Adds € 2,00 pp/h Magazines18 m/day Advertisement €700 Reclame inkomsten: € 2,50 pp/phWednesday, April 10, 13
  • • $32 billion sales • 1 Billion searches/day • Money from Adwords • Almost nothing from Youtube, Google earth/ map, gmail, apps etcWednesday, April 10, 13
  • Google adwords •Easy to set-up •Easy to budget •Price per keyword Also on YouTubeWednesday, April 10, 13
  • Comscore: CPA/CPC You are not rewarded for what you doWednesday, April 10, 13
  • Comscore: CPA/CPC You are not rewarded for what you do 85% never clicks on anything during the month 3% does 80% of the clicks 80% increase in visiting websites within 2 month 100% increase in search 17% increase in offline sales 27% increase in online salesWednesday, April 10, 13
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  • IMPACT ON BUSINESS 12Wednesday, April 10, 13
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  • Who talksWednesday, April 10, 13
  • Blogs demografieWednesday, April 10, 13
  • Blogs demografieWednesday, April 10, 13
  • Blogs demografieWednesday, April 10, 13
  • E-commerce worldwide 2012: €950B +15% Web influenced: €3000B bron: forresterWednesday, April 10, 13
  • Online bestedingen 2009: 9 billion euro 2012: 11 billion euro Web-influenced 48 miljardWednesday, April 10, 13 bron: thuiswinkel.org
  • Social tools ProductinformatieWednesday, April 10, 13
  • Social tools ProductinformatieWednesday, April 10, 13
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  • Product info what else do people buy what do they recommend? Description of customers Social tools 90% social tools What do they buy in the end? what else? Tags of clients review of the reviews reviews of the customersWednesday, April 10, 13
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  • Social MediaWednesday, April 10, 13
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  • Customer serviceWednesday, April 10, 13
  • Customer serviceWednesday, April 10, 13
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  • “What are you doing in 140 characters”Wednesday, April 10, 13
  • 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam PageWednesday, April 10, 13
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  • 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam PageWednesday, April 10, 13
  • 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam PageWednesday, April 10, 13
  • 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam PageWednesday, April 10, 13
  • 15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam PageWednesday, April 10, 13
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  • Internet is pain!Wednesday, April 10, 13
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  • Social Media 2.0Wednesday, April 10, 13
  • Vincent Everts www.vincente.nl www.yubby.com www.interimic.nl vincent@everts.net www.twitter.com/vincente +31647180864Wednesday, April 10, 13