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Realtors: Business Model to change
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Realtors: Business Model to change

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Transcript

  • 1.  
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  • 7. Expertise Branding & Social Media For real estate agents
  • 8. Expertise Branding & Social Media For real estate agents BLOG E-newsletter PROFILES Something to say Personality Time Passion VISION
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  • 12. • Instructional - • Informational - • Reviews - • Lists - • Interviews - • Case Studies - • Link Posts • ‘Problem’ Posts • Contrasting two options - • Rant - • Inspirational - • Research - • Collation Posts - • Prediction and Review Posts - • Critique Posts • Debate – • Hypothetical Posts – • Polls, Quiz, Awards -
  • 13. Expertise Branding & Social Media For real estate agents BLOG E-newsletter PROFILES Something to say Personality Time Passion VISION
  • 14.
    • Affirm your expertise & passion  bio.
    • Organize your database  e-mail.
    • Start a blog & newsletter  networks.
    • Force fit the time to market your expertise, along with your listings (or buyers).
    • Turn customers into clients?
    FIRST STEPS