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SEO - Optimizing Through Image Search

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Power of images to attract traffic …

Power of images to attract traffic
The power of visual presentation is more accurate than a written one. There are many websites that have pictures on them. However, most of these websites do not understand the importance of having their images optimized for search engines. Optimizing an image to represent your brand and products is a great method to draw a good flow of traffic to your website.Check out http://www.ribbun.com/ for more information.

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  • 1. http://www.ribbun.comSEO - Optimizing Through Image SearchPower of images to attract trafficThe power of visual presentation is more accurate than a written one. There are many websites thathave pictures on them. However, most of these websites do not understand the importance of havingtheir images optimized for search engines. Optimizing an image to represent your brand and products isa great method to draw a good flow of traffic to your website. You can grasp the consumers attentionwhen the image shows up in the search. Also, as the famous phrase says a picture is worth a thousandwords, this visual aid can communicate your brand image in a very appropriate manner.Tips for Optimizing ImagesHere are few tips by which you can ensure the optimization of images posted on your website.- Link the name: A search engine is never able to grasp the name of the actual image. Hence, it isnecessary that you optimize the keyword in relation to the image. For example, you might have awebsite that sells musical instruments. So if you are trying to sell a guitar on your site and have put upan image of the guitar, then you need to name the image file as electronic guitar.jpg. This is to makesure that the search engine reads your image. If you keep the image name as pic01210.jpg, it will nevershow up in the search.- Increase your keyword appearance: it is a known fact that search engines value keywords! So if yourpage is keyword rich, then only it will attract the required attention. Therefore, when you are posting animage, try to give it a caption, or a heading that includes the keyword. For example in the above guitarpage, you could have a caption that says "brand new electronic guitar for sale" below the image. Thiswill give the consumer a better insight of the product and increase the probability of a search enginepicking up your page. You also need to include the keywords in the text matter that is there on the page.- Alternate image text: the alternate property of the image is of utmost importance. The contents of thisalternate property are a very significant asset that matters for the ranking of a certain website in animage search. The alternate text around it should talk about the image only. The description needs toinclude the relevant keywords and should be written in an apt manner as befitting the actual picture.Almost as if it is being explained in words to someone who cannot see the picture. But due to thedescription a vivid image of the same is formed in their minds.By following these easy to implement tips, you can guarantee the optimization of the images on yourwebsite. With todays world of reduced time and increasing demands, everyone wishes to spend theleast amount of effort in searching for things. Hence having an image link to your website is one of thefastest ways to grasp traffic!Author is an expert in Online Marketing. Visit him to up your rank SEO Services.