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Cloud telephony - What is it?
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Cloud telephony - What is it?

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What is Cloud Telephony, and how can it improve the lives of Entrepreneurs, Small businesses and SME owners. For whom does cloud telephony work, and why should one try it.

What is Cloud Telephony, and how can it improve the lives of Entrepreneurs, Small businesses and SME owners. For whom does cloud telephony work, and why should one try it.

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    Cloud telephony - What is it? Cloud telephony - What is it? Presentation Transcript

    • Cloud telephony What is it? Is it useful?
    • When you are ready to start your new company, there are many things to think about… www.exotel.in – Not confidential. Feel free to share 2
    • What kind of business to start? Maybe you want to start a manufacturing plant? Textile? www.exotel.in – Not confidential. Feel free to share 3
    • www.exotel.in – Not confidential. Feel free to share 4 Retail? Supply chain?
    • www.exotel.in – Not confidential. Feel free to share 5 Or only shoes with a focus on heels?
    • www.exotel.in – Not confidential. Feel free to share 6 You do your calculations, and figure a way to make money.
    • www.exotel.in – Not confidential. Feel free to share 7 Then go to a bank, or an investor, or a family- friend, and start the business with some money
    • www.exotel.in – Not confidential. Feel free to share 8 You get your equipment in place and are ready for the big launch!
    • www.exotel.in – Not confidential. Feel free to share 9 You may even call a celebrity hoping this should be the icing on the cake
    • www.exotel.in – Not confidential. Feel free to share 10 And you are out there, and ready to serve customers…
    • www.exotel.in – Not confidential. Feel free to share 11 But, customers don’t turn up by themselves…
    • We don’t spend enough time thinking about lead sourcing www.exotel.in – Not confidential. Feel free to share 12
    • www.exotel.in – Not confidential. Feel free to share 13 Your customer is spending 2 hours a day here..
    • www.exotel.in – Not confidential. Feel free to share 14 Or, he/she is watching this...
    • www.exotel.in – Not confidential. Feel free to share 15 Or, there is no power!
    • We need to connect to remote customers www.exotel.in – Not confidential. Feel free to share 16
    • www.exotel.in – Not confidential. Feel free to share 17 Remote Customers get in touch with your business through a phone call (or SMS)
    • www.exotel.in – Not confidential. Feel free to share 18 Or through the internet (on your website)
    • We know what to do on Internet www.exotel.in – Not confidential. Feel free to share 19
    • We also know where calls come from.. www.exotel.in – Not confidential. Feel free to share 20
    • www.exotel.in – Not confidential. Feel free to share 21 Most people start by using the personal phone number for their company too….Nothing wrong with that
    • But, Cell phones are not designed to run a business www.exotel.in – Not confidential. Feel free to share 22
    • www.exotel.in – Not confidential. Feel free to share 23 When one customer is talking to your employees, all others get an engaged tone!
    • www.exotel.in – Not confidential. Feel free to share 24 Maybe, your phone ran out of battery?
    • www.exotel.in – Not confidential. Feel free to share 25 Or, there will be no service in the Jungle Resort you are in...
    • www.exotel.in – Not confidential. Feel free to share 26 Or, when you are sick and you get up, you could have lost 15 customers!!
    • A missed call is a lost customer www.exotel.in – Not confidential. Feel free to share 27
    • www.exotel.in – Not confidential. Feel free to share 28 Naturally, you add more phone numbers so you don’t miss a call, right?
    • www.exotel.in – Not confidential. Feel free to share 29 Very soon, you end up so many numbers..and it does not help!
    • www.exotel.in – Not confidential. Feel free to share 30 To solve this problem, Some people proceed towards an EPABX…
    • www.exotel.in – Not confidential. Feel free to share 31 EPABX is hardware, so it costs money
    • www.exotel.in – Not confidential. Feel free to share 32 EPABX is not available in all places. There are last mile connectivity issues
    • www.exotel.in – Not confidential. Feel free to share 33 And the current bill keeps adding up...
    • www.exotel.in – Not confidential. Feel free to share 34 And, you need power backup (UPS/Inverter) etc
    • www.exotel.in – Not confidential. Feel free to share 35 And there are WIRES involved in this wireless world...
    • www.exotel.in – Not confidential. Feel free to share 36 All these physical parts mean, it is going to take time to set up…
    • www.exotel.in – Not confidential. Feel free to share 37 Getting support is a big problem too…
    • www.exotel.in – Not confidential. Feel free to share 38 Someone comes to set up the system once and then, no one knows what to do with it…
    • www.exotel.in – Not confidential. Feel free to share 39 Your phone system does not expand or contract based on how your business performs!
    • www.exotel.in – Not confidential. Feel free to share 40 Things can’t be measured: You don’t know how many calls you got, how many you missed etc!
    • www.exotel.in – Not confidential. Feel free to share 41 It is not mobile: When you go out of your office, you have to leave your company phone system behind…
    • www.exotel.in – Not confidential. Feel free to share 42 And if this happens, the lines will get cut.
    • www.exotel.in – Not confidential. Feel free to share 43 Some companies also try the call center. But, less than 30 seats, call centers are too costly…
    • www.exotel.in – Not confidential. Feel free to share 44 Got suggestions or questions on this presentation? Mail hello@exotel.in or call +91-8088919888
    • www.exotel.in – Not confidential. Feel free to share 45 So, if phone became smart-phone, Can phone numbers become smarter phone numbers?
    • Please welcome cloud telephony www.exotel.in – Not confidential. Feel free to share 46
    • Some features • Instant activation of a reliable phone number • Features for Sales, Marketing, Support and internal communication • Functionality like voicemail, Conf bridge etc • Connectors (to ERP, CRM etc.) • Solutions (for Retail, E-Commerce, IT etc.) • Analytics & Insights www.exotel.in – Not confidential. Feel free to share 47
    • Basic use case That’s a customer calling. He saw your number on the website That’s another customer You Your partner www.exotel.in – Not confidential. Feel free to share 48
    • How does it fit? 150 Rs Prepaid Per month 750 Rs Postpaid per month 18750 Rs per month EPABX This is cloud telephony (2500 Rs to 5000 Rs) A few unpopular telco products www.exotel.in – Not confidential. Feel free to share 49
    • Who does it fit? • Newly registered companies. • Existing SMEs with a relatively unknown phone number. • Number for newly registered website • Number for your Adwords account • Contact details in your Justdial account • More than 20 phone calls a day or, • Leads are very costly www.exotel.in – Not confidential. Feel free to share 50
    • Who does it fit? • Starting a marketing campaign • Starting a new line of business • Starting a new Operations unit • Automating a business process • Starting a new source of leads based on voice/sms www.exotel.in – Not confidential. Feel free to share 51
    • What all can it do? • Call Recordings • Voicemail • Intelligent routing (Routing, Geo etc) • Load balancing • Reports & Graphs • Conference bridge • IVR • Bulk call marketing • Address book & lists www.exotel.in – Not confidential. Feel free to share 52
    • How can you use it? • Collect customer feedback • Segregation of calls based on departments • Loyalty programs • Keeping customers informed • Support number • Sales call monitoring • Budgeting & planning • Marketing ROI measurement www.exotel.in – Not confidential. Feel free to share 53
    • Cloud Telephony = Better Conversion www.exotel.in – Not confidential. Feel free to share 54
    • Things to note • Incoming calls will be charged • Caller-ID is not that of calling party • Needs Smart phone or internet connection • Incoming call uptime is same as operator • SMS from sender-id rather than number • Outbound Caller-ID maybe different www.exotel.in – Not confidential. Feel free to share 55
    • www.exotel.in – Not confidential. Feel free to share 56 Got suggestions or questions on this presentation? Mail hello@exotel.in or call +91-8088919888 Get your smart phone number at www.exotel.in