DQ website creds 22nd Nov 2013


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HTMSL, DIgital Quotient website creds

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DQ website creds 22nd Nov 2013

  1. 1. Digital Quotient Mobile-first Digital Marketing Solutions
  2. 2. // The Indian Digital Landscape Mobile Explosion Internet on Mobile already higher than on Desktop. Further increase expected as Smartphone penetration increases, 4G revolution comes about. Social Media Explosion Facebook to grow to 90 m users by end 2013. Linkedin, Twitter also showing high growth rates. Online Video Megatrend Videos – key category for high speed networks and mass audience accessibility. Youtube, now second highest ‘social’ channel expected to end 2013 at 45 m users Go Mobile, Get Social…
  3. 3. // DQ Strategy : Go Mobile, Get Social… MOBILE – FIRST Thinking & Execution A Rich Range of Mobile Solutions across various platforms SOCIAL MEDIA Focus Powered by recently acquired premier social media agency, Webitude VIDEO Capabilities Video & multimedia content dissemination and monetization From Conceptualization to Execution to Analytics
  4. 4. // DQ’s Strategic Pillars CREATIVITY Devising unique, relevant creative solutions based on true insight and consumer connect. TECHNOLOGY Use of cloud-computing, agile technology and frameworks ensuring scalability and performance ANALYTICS Constant optimization and reporting for on-thefly decision making and evaluation through our own tools and partner platforms.
  5. 5. // Our Clients FMCG Travel and Hospitality Food Consumer Durables Retail and Home improvement Technology Auto Beauty and Personal Care Special Events Education and Online Services Rural Services Mobile and Telecom
  6. 6. // DQ Awards Mobbys 2013 - awarded to companies for excellence in Mobile Entertainment and Technology and DQ won MOBBY's 2013 for Best Multi- Channel Integrated Marketing Campaign • HT No TV Day Campaign 2013 • Integrated campaign across Print, Outdoor, Mobile, Facebook and Twitter to drive mass outreach and user engagement Best Mobile Expanded Service or application • Digital Quotient IVR Solutions for Monsanto • Effective use of Mobile technology to reach out to consumers in Media dark areas
  7. 7. // DQ Solutions Rich User Experience to drive brand memories Interactive products that work on both Mobile & Desktops Full agency services, apps, analytics Massive Outreach, customer service Driving trial and repeats Targeted reach -Social Media, Online, Mobile
  8. 8. //Responsive Web Design: For Fever 104 8
  9. 9. //Responsive Web Design: For Delhi Elections 9
  10. 10. //Responsive Web Design: For Digital Quotient 10
  11. 11. // Microsite : HCL campaign in 2012
  12. 12. // Microsite : HCL 2nd campaign in 2012
  13. 13. // Microsite : Samsung Onam Special Campaign
  14. 14. // Microsite : Samsung campaign in 2011
  15. 15. // Web Design : DLF
  16. 16. // Web Design : NEC
  17. 17. // Web Design : Jaypee Hospital ,
  18. 18. // CONTACT : VINISH KATHURIA vinkats linkedin.com/vinkats 91-9717392381 vinish.kathuria@hindustantimes.com