Fmn Digital Signage

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Digital Signage Solution for every business line

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Fmn Digital Signage

  1. 1. Digital Signage Software<br />Digital Signage Solutions 2010<br />
  2. 2. What is Digital Signage<br />Digital signage is a form of electronic display that shows information, advertising and other messages. Digital signs (such as LCD, LED, plasma displays, or projected images) placed in public and private environments, such as retail stores, public facilities and corporate buildings.<br />Delivering messages using digital signage is a form of information board which content and messages are displayed on, with a common goal of delivering targeted messages to specific locations at specific times. <br />
  3. 3. Digital Signage Application<br />Public information<br />Internal information<br />Advertising<br />Brand building<br />Influencing customer behavior<br />Enhancing customer experience<br />Enhancing the environment<br />
  4. 4. Benefits of Digital Signage<br />Multifunction compared to the existing fixed way-finding signage <br />Changes to the displayed messages or content can be scheduled or immediate <br />Emergency alerts can be displayed immediately <br />Choose between a wired or wirelessnetworked solution <br />Faster delivery of content and more cost efficient over static signage installations <br />Digital posters can be eye catching and enhance environments <br />Animated messages are more visible than a static sign mean more people will take notice <br />Scalable with management from a single location or web interface<br />New Advertising revenues with Digital Signage, more available slots, domination for special campaigns, local or National.<br />
  5. 5. Implementation<br />Implementing Digital Signage<br />Whilst the technological advancements of hardware and software are facilitating more interaction with consumers, poorly located screens and inappropriate content can significantly diminish the overall impact of any digital signage network. <br />Digital Signage Software<br />World leader in Enterprise class digital signage software – POV from Dynamax is at the heart of many successful digital signage deployments. <br />
  6. 6. Retail – Indoor Signage<br />Target Location:<br />Department Store / Coffee Shop / Restaurant<br />Target Segment:<br />Visitors<br />
  7. 7. Hospital & Clinic<br />Target Location:<br />Hospital / Clinic / Drugstore<br />Target Segment:<br />Visitors<br />
  8. 8. Banking<br />Target Location:<br />Bank / Financial Institution<br />Target Segment: Bank Customers<br />
  9. 9. Standalone Signage<br />Target Location:<br />Shopping Mall / Office Building / Airport / Train Station<br />Target Segment:<br />Professional Workers / Mall visitors / <br />Traveler <br />
  10. 10. Multifunction Signage<br />Target Location:<br />Shopping Mall / Airport / Train Station<br />Mobile Phone Charging<br />Wireless Internet Access<br />Target Segment:<br />Professional Workers / Mall visitors / Traveler <br />
  11. 11. Giant LED<br />Target Location:<br />Shopping Mall / Protocol Area<br />Target Segment:<br />Professional Workers / Mall visitors / Car passengers <br />
  12. 12. Video Wall Signage<br />Target Location:<br />Airport / Train Station / Bus Terminal<br />Target Segment:<br />Traveler / Workers <br />
  13. 13. Software Solution<br />Full training for staff, ensuring you get the most from the network<br />Competitive screen sourcing and selection<br />Effective screen positioning<br />Installation<br />Maintenance<br />Content distribution server and Communication<br />Network management<br />Content creation<br />Advertising partners<br />Server rental<br />A Perfect Partner <br />Dynamax will centrally manage your digital signage project from conception to completion in partnership with our global network of partners to provide you with:<br />
  14. 14. Architecture<br />
  15. 15. Terminology<br />Screen Layout<br />Playblock<br />Scene #1<br />Scene<br />Real-time data feed<br />Scene #2<br />Your Content Here<br />.jpg .bmp .swf .ppt .mov<br />.wmv .mpg .vob<br />http:// rss, ticker, clock, TV<br />Scene #3<br />Scene #4<br />Playlists<br />Scene #5<br />Scenes<br />Real-time Thicker<br />Campaign Element<br />Node<br />LOOP<br />Daypart<br />Duration<br />
  16. 16. Features<br />Content<br />Building a screen layout<br />Stream live news feeds<br />Themes, wallpapers and templates<br />Control<br />The POVNG play-list creation can be fully automated<br />The system can input and output control commands to third party hardware and software<br />Reporting<br />POVNG provides ‘Traffic Light’ summaries of signage network health<br />Hardware can be monitored via SNMP Protocols<br />Proof Of Play statistics<br />
  17. 17. Web Interface<br />Access from any network connection<br />White Label option<br />
  18. 18. Total Flexibility<br />Create specific time periods for audiences<br />Morning (eg. 2 min Dwell time loop) <br />Lunch (eg. 5 min Dwell time loop)<br />Afternoon (eg. 1.5 min Dwell time loop)<br />Create ‘Regions’ for your network<br />Physical locations that can be different Countries, Towns or even different rooms within the same building. Target the right message to the right screen at the right time.<br />Different content for different audiences<br />
  19. 19. Schedule<br />Instant Message Trigger<br />1<br />‘Http Request’ or ‘Web Service’ interrupt command passed to Media Players<br />‘Http’ or ‘Web Service’ trigger initiates instant play-out of the relevant scene <br />2<br />
  20. 20. FurtherBenefits<br />Show current flight schedule, news, weather, traffic, Stocks & Shares etc...<br />Environmentally friendly - No paper or printing, auto switch off monitors<br />Allow different access rights to different sections of the screen content<br />Tailor content to the DWELL time (eg. Morning, Lunch and Afternoon)<br />Reduce maintenance and site visit costs<br />Centralized content management and detail reporting for billing<br />Scheduled Advertorial and personalised screen<br />
  21. 21. Proven Deployments<br />International Portfolio by Dynamax<br /><ul><li>Clear Channel
  22. 22. Titan Transvision (10+ yrs now JCDecaux)
  23. 23. BA – Heathrow Terminal 5
  24. 24. Norway Airports
  25. 25. And many more...</li></ul>Indonesia Portfolio by Farabi Media<br /><ul><li>Citibank Indonesia
  26. 26. Infomedia Nusantara
  27. 27. Astra International
  28. 28. Halliburton Indonesia</li></li></ul><li>Thank you<br />VidiyamaSonekh<br />Vidiyama@farabimedia.com<br />PT. Farabi Media Network<br />Gedung Gajah – ABC, Level 3A – Suite A1<br />Jl. Dr. Saharjo #111<br />Jakarta, Indonesia 12810<br />P: +62 21 8303173, +62 21 8306738<br />F: +62 21 8315405<br />www.farabimedia.com<br />

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