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New YouTube Channel Design for More Subscribers - 2013
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New YouTube Channel Design for More Subscribers - 2013

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Would you like to get more views to your YouTube videos? In order to generate more prospects, you need to have more subscribers. In this report, I present 7 things you can do to your YouTube ...

Would you like to get more views to your YouTube videos? In order to generate more prospects, you need to have more subscribers. In this report, I present 7 things you can do to your YouTube Channel Design to get more subscribers.

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New YouTube Channel Design for More Subscribers - 2013 New YouTube Channel Design for More Subscribers - 2013 Presentation Transcript

  • New YouTube Channel Design forMore Subscribers - 2013http://videolane.com/?p=5803
  • New YouTube Channel Design forMore Subscribers - 2013• Would you like to get more prospects to yourYouTube videos?• In order to get more prospects, you need tohave more subscribers.• In this report, I present 7 things you can do toyour YouTube Channel Design to get moresubscribers.http://videolane.com/courses 2
  • New YouTube Channel Design forMore Subscribers - 2013• 1. Create an Awesome Avatar• 2. Add a Branding Banner• 3. Link to Your Website• 4. Link to Your Social Media Sites• 5. Add a Channel Trailer• 6. Create Sections• 7. Edit Your About Page• 8. Action Stepshttp://videolane.com/courses 3
  • 1. Create an Awesome Avatarhttp://videolane.com/courses 4
  • 1. Create an Awesome Avatar• On the top left of your YouTube Channel Design is anAvatar.• When you hover your mouse over the avatar, you see anEdit button. Click on it and choose an image to replace theavatar. I have chosen to use my company logo. You can useyour own photo here, whatever represents you.• Why is the avatar important? This avatar will be shownthroughout YouTubes site. For example, the images ofrelated channels that appear on the side of most YouTubepages are avatars from other people.http://videolane.com/courses 5
  • 2. Add a Branding Bannerhttp://videolane.com/courses 6
  • 2. Add a Branding Banner• What do I mean by Branding Banner?• Look at the very wide picture on the top of the channel design. Youcan customize this wide picture with your own image, somethingthat brands your company or yourself.• To change this banner, hover over this image and click on the editicon. Then select “Edit channel art” and choose a picture from yourcomputer.• The image you choose will be applied not only on laptops andcomputers, it will also appear on smart TVs as well as mobiledevices. YouTube will automatically resize your image to fit thoseother viewing devices. So choose an image that is of very highresolution, at least 2560 by 1440 pixels.http://videolane.com/courses 7
  • 3. Link to Your Websitehttp://videolane.com/courses 8
  • 3. Link to Your Website• This is very useful indeed. You want to increase traffic to yourwebsite? There you have it, a link direct to your website.• When you click on the link, it goes direct to your own website fromthe YouTube Channel.• How do you add a website link? Hover your mouse over thebanner image and you see that Edit icon again. Click on the Edit iconand then click on “Edit Links”. You will see a “Custom Links” formwhere you can key in your website name and your website URL.You can add more websites, but only one will appear. To tellYouTube channel which one to appear, you click on “Overlay thefirst link onto the channel art”.http://videolane.com/courses 9
  • 4. Link to Your Social Media Siteshttp://videolane.com/courses 10
  • 4. Link to Your Social Media Sites• How do we add our social media links here?• Same thing, hover your mouse over your channel art or brandingbanner, see the edit icon appear on the right and click on it. Then go to“Edit Links”.• Below the "Custom Links" form we saw earlier, is the “Social Links” form.• It allows up to 4 social links on your channel art.• There are more than 10 social media sites you can choose, the mostpopular being, Google Plus, Facebook and Twitter.• I may add Pinterest to maximize the number of links.http://videolane.com/courses 11
  • 5. Add a Channel Trailerhttp://videolane.com/courses 12
  • 5. Add a Channel Trailer• What is a Channel Trailer? It is like a movie trailer, a short video clip to entice the viewer to watchthe entire movie. In that case your Channel Trailer video tells the viewer what your channel isabout and tease them to subscribe.• The Channel Trailer video is only visible to viewers who are not subscribed (unsubscribed) to yourchannel.• Viewers come to your channel may come from anywhere. Google Search or referred by someoneelse or from a related video. You want to create a great Channel Trailer to turn viewers intosubscribers.• Tips on creating a great Channel Trailer: Introduce yourself and what your channel is about.Establish yourself a source to go to. Just be what you are. Share why you do what you do. Entertainthe viewer. Dont just tell, show what your channel is about. Show interesting snippets from pastepisodes. Give a reason to subscribe. Have a clearly defined call to action. Use annotations to makeit easy to subscribe. Include the reason to subscribe in the video description. Hint about the kind ofvideo you will be making and the schedule. Lastly and most importantly, be brief and keep yourChannel Trailer to 30 seconds to 1 second duration.http://videolane.com/courses 13
  • 6. Create Sectionshttp://videolane.com/courses 14
  • 6. Create Sections• Scroll down your YouTube Channel and you will see some video clips arranged horizontally or vertically. These arecalled "Sections". They look like Playlists from the previous YouTube but now they call it Sections.• Sections are like categories. You group your videos according to categories.• There is a default "Recent Uploads" Section showing the latest videos uploaded in chronological sequence.• Then there is the "Popular Uploads" Section. See my “Rats Steal Tarts” video. 1 million views! "How to DrawSpiderman" video? 800,000 views! “Peacock Mating” video? Go take a look yourself!• I created a "Videography Course in Singapore" Section where I group all the videos which recorded during myVideography Course in Singapore.• All my event videos are grouped in another Section I named “Event Videography Singapore”. Event Videography isa service I offer to clients.• How do you create categories or Sections? Hover over a Section and click on the Edit icon. You will see a lot ofchoices under “Content” from which to choose.• You can move a Section up or down to switch position according to your choice.http://videolane.com/courses 15
  • 7. Edit Your About Pagehttp://videolane.com/courses 16
  • 7. Edit Your About Page• The “About” page is a link under the ChannelArt.• Like all websites, you have an “About” page totalk about you, your company or yourself.• Click on the “About” link. Then click on theEdit icon. You can add and edit text to tellabout yourself here.http://videolane.com/courses 17
  • 8. Action Steps• So that’s the 7 things to do to your newYouTube Channel Design to get moresubscribers! Do it all right now!• In the following report, I will show you how tocreate a Channel Trailer video that will attractmore subscribers.http://videolane.com/courses 18
  • Learn to Make Your Own Web Video in 2 Days...http://videolane.com/courses/basic-videography/http://videolane.com/courses 19