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  • 1. 5 Tips for the New Event VideographerDiscover Videography techniques used by professional Videographers... ...made easy! http://www.VideoLane.com By Adrian Lee, 4 October 2012
  • 2. After this presentation,your videos will never be the same again... ...even on a camera phone.
  • 3. Who is Adrian Lee? Never heard of him!
  • 4. 1985-1991: Electronics Specialist In the Navy, I serviced and maintained sophisticated computers and electronic display devices. This was the only time I used my skill as an Electonics Graduate.
  • 5. 1991-1995: Sales Engineer My role at Panasonic Singapore, Broadcast Division, was to promote and sell video production equipment to TV stations and production houses. This is where I picked up corporate marketing knowledge.
  • 6. 1995-1998: Professional Videographer While working hard to meet sales targets at Panasonic, I thought the people working for the production houses were having fun... making videos. So I joined one of them as a videographer. This is where I got into the creative side of video production.
  • 7. 1998-2006: Wedding Videographer After mastering the art of videography, I struck out on my own to start a wedding video business. 1998 was when VideoLane.com was born. My first daughter was also born on the same year.
  • 8. 2006-2012: Corporate Videographer The money was good in wedding. So was my age. Switching to corporate videogaphy means more time with the family. Corporate people want to go home early too! :)
  • 9. What do Corporate Videographers shoot? Seminars Conferences YouTube Trainings Corporate Workshops Marketing Events Interviews Retreats Launches Ceremonies The variety of videos in the corporate world was enough to keep my creative juices flowing. Never a dull moment. Some jobs I work as a team, but for most I work alone.
  • 10. Today: Everyone is a Videographer The video camera is easily available to everyone. Do you have a video camera? Are you shooting videos? If you are, then you are a videographer.
  • 11. Here are the 5 tipsfor NEW Videographers
  • 12. Tip #1:You are the Videographer,NOT the Camera Operator Whats the difference? I am the one shooting anyway.
  • 13. The Production Team vs The Videographer Director Your Boss Writer Producer Camera Operator Videographer Sound Person (YOU) Lighting People Video Editor Talents The Camera Operator in a production team knows how to operate the camcorder very well. However, it is the Producer that tells him what to shoot, where to shoot and how to shoot. The VIdeographer makes these decisions himself.
  • 14. Tip #2:2 Questions to Ask BeforeMaking an Effective Video I want to know the right thing to shootand at the right time.
  • 15. Question 1: Who will watch your video? Who is the Where are target they from? audience? What is their age group? Once you know who your target audience is, put yourself in their shoes. Know what they want to see. Shoot what they want to see. Dont rely on what you like to see.
  • 16. Question 2: What is the goal of your video? What do you want the viewer How do you to do? want the viewer to feel? What is that one message? Now that you know the message of the video, shoot scenes that convey that message. Keep to one message per video. If you have more than one message, make another video.
  • 17. Tip #3:Equipment Checklist for the Event Videographer I always have a backup for everything.
  • 18. Checklist: Everything you need and more... Camcorder. Batteries. Memory Cards. Video Light. Microphone. Headphones. Tripod. Always carry more than enough. If the event last 4 hours, than bring 8 hours batteries and 8 hours of memory card space.
  • 19. Tip #4: 5 Must-have featuresin the Right Video CameraThis is what I look for when buying a new video camera.
  • 20. A good camcorder must have these features Manual Focus Manual Exposure/Iris Manual Zoom Microphone Input Headphones Output There are many other factors involved too. The best way is to test the camera yourself using these 5 features.
  • 21. Tip #5:The 6 Core Camcorder Skills to Shoot Like a ProAfter this lesson, yourfriends will think your video was shot by a pro.
  • 22. CORE SKILL #1: Controls
  • 23. CORE SKILL #1: ControlsMaster these3 controls:Manual ZoomManual FocusManual Exposure/Iris Locate the the manual controls on your camcorder. Look for the zoom control lever. Look for the manual focus switch and control ring or buttons. Look for the exposure/iris controls. Master these 3 controls.
  • 24. CORE SKILL #2: Support
  • 25. CORE SKILL #2: Support Tripod For a professional looking video, use a tripod.
  • 26. CORE SKILL #2: Support Handheld Tricks ● Your body is a natural tripod. ● Lean up against a tree or wall. ● Sit on a chair for stability. ● Set the camcorder on something solid. ● Hold the camcorder against something stable. ● Keep the shots steady and avoid jerky motion. ● Wide shots are easier to keep steady. If you do not have a tripod, invent one. Trick: Hold the camera with two hands, your arms near your body, stay close to the subject, keep the zoom lens at wide.
  • 27. CORE SKILL #3: Shots
  • 28. CORE SKILL #3: Shots Wide Shot - Reveals a large background Wide shot shows the whole scene, a large background or a person from head to toe. Use in the beginning of a story to tell viewers the location. Good for scenes with a lot of movement or a lot of people.
  • 29. CORE SKILL #3: Shots Mid Shot - Reveals a person from waist up Use the mid shot when you want to present a character. Good for the intention of delivering information. Good for showing hand gestures and movement.
  • 30. CORE SKILL #3: Shots Close-up - Reveals a person from shoulders up Use the close up shot for showing detail, like a persons facial expression. Good for showing reactions, feelings and emotions. Draws viewers in to share subjects personal feelings.
  • 31. CORE SKILL #4: Angles
  • 32. CORE SKILL #4: Angles High Angle - looking down on a subject. Use high angle to create a sense of smallness in the subject, decreasing its importance. Makes the subject seem helpless. The camera is placed above the subject and tilted to look down on the subject. Also known as birds eye view.
  • 33. CORE SKILL #4: Angles Low Angle - looking up at a subject. Use low angle to make a subject look important, powerful, or larger than it is to the viewer. The camera is placed near the ground and tilted to look up at the subject. Also known as worms eye view.
  • 34. CORE SKILL #5: Framing
  • 35. CORE SKILL #5: Framing Rule of Thirds Divide the frame into nine imaginary sections to create a guide for framing the image. Like a tic-tac-toe board. Important information should be placed at the intersections... The eyes particularly.
  • 36. CORE SKILL #6: Moves
  • 37. CORE SKILL #6: MovesPan - Horizontal Movement of the Camera Pan is short for panorama. The move is used for revealing a large view, establishing the setting, relating two separate subjects or following a walking subject.
  • 38. CORE SKILL #6: Moves Tilt - Vertical Movement of the Camera Use the tilt move When a subject is too tall and when you want to emphasize a sense of height.
  • 39. CORE SKILL #6: Moves Zoom - Simulates the effect of the cameramovement toward or away from the subject. Zoom Out Zoom In Know your zooms, but dont use it too much as overdose will cause headaches. Once you zoom in on the subject, stay for a few seconds before deciding to zoom out again.
  • 40. One More Thing...That will make you stand outfrom the other Videographers Always challenge yourself to be better than yourself.
  • 41. Tell great stories Learn the art of story telling with video.It is no use shooting beautiful images if there is no story to captivate the audience... butthat will be another lesson.
  • 42. Go Forth and Shoot!Just like anything else,practice makes perfect.For more Videography TipsVisit: www.VideoLane.com