The Target Group Creative Piece Design PowerPoint

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    The Target Group Creative Piece Design PowerPoint - Presentation Transcript

    1. Strategic Alliance The Target Group welcomes Jim Kelly & Hall Of Fame Promotions! Click on play button to watch video!
    2. Creative Piece Design RESULTS!!! This Creative Marketing Piece generated an incredible 25% response rate and 75 new members! We lowered the cost to acquire a new member from approximately $2,500.00 before our creative piece, And reduced it down to $52.00 per new member! More on this promotion and more later in the presentation !
    3. Mindset: Working Together At The Target Group our goal is to ”WORK TOGETHER” with clients on any aspect of their organization that is most important to them! “ WORKING TOGETHER” Like a team of rowers rowing or people tugging rope on the same side rather than opposing one another. T.E.A.M (Together Everyone Achieves More)!
    4. It’s Not About Us. It’s About You!!
      • At The Target Group Inc. we believe every business needs a good system!
      • A System To:
      • Attract, Convert, & Retain Quality Clients & Employees.
    5. About The Company
      • The Target Group Inc. is a Performance Marketing Company.
      • We focus on “Your Results”, rather than just selling products. At the Target Group our greatest ability is to “Motivate People & Drive Results!”
      • Motivating your prospects and clients to positive action.
      • Motivating your employees to perform at higher levels.
      • Reduce employee turnover.
      • Increase trade show results.
      • Improve safety performance in the work place and lower costly insurance claims.
      • Attract, Convert, and Retain quality clients and employees .
    6. About The Company
      • Hybrid Performance Marketing Company
      Promotional Products Company Concerned with selling products! Advertising Agency Concerned with selling their time! The Target Group Concerned with Results ! Large Gap!
      • Some of or highlights include:
      • Over 20 years in business.
      • Selected as the “Promotional Distributor of choice” for the RNC (Republication National Convention) being vetted and beating out all other promotional companies for this honor.
      • Provided Promotional Products for George W. Bush and awards for his Inaugural Dinner.
      • Recently formed a “Strategic Alliance” with Jim Kelly four time AFC Champion and Hall of Fame Quarterback of the Buffalo Bills, bringing in his company Hall of Fame Promotions into The Target Group.   Organized Professionals Blooper  
      • We say this not to impress you but to impress upon you that there is a difference when you choose a Promotional Advertising Company!
      •  
      About The Company
    7. Creative Piece Design
      • At The Target Group we put together corporate identity packages and full service branding possibilities.
      • Use our “Creative Services” to put together a fresh look and move your organization to the next level!!  Our corporate identity services include.. 
      • Graphic Design and Art Creation.        
      • Logo / Product Branding and Enhancements.        
      • Business Card Design and Printing Services.        
      • PowerPoint Creation.         
    8. Creative Piece Design
      • Understanding a client’s objective and building a marketing piece to represent the company in a positive way creating an immediate call to action!
      • Create a positive perception for your organization.
      • Increase profits and market share.
      • Get the best (ROO) Return On Objective.
      • Get the best (ROI) Return On Investment.
      • On the following slides are examples of our Creative Piece Design projects .
    9. Creative Piece Design
    10. Creative Piece Design Aspen Hills Promotion
    11. Creative Piece Design Pizza Cutter Promotion
    12. Creative Piece Design Mouse Click Promotion
    13. Creative Piece Design Swiss Army Knife Promotion
    14. Creative Piece Design Skycell Promotion
    15. Creative Piece Design Mattingly Photography Promotion
    16. Creative Piece Design
      • There is an art to making Promotional Products work effectively. The moral of the story…. It’s not the paint brushes responsible for the Mona Lisa! It’s not the basketball responsible for Michael Jordan’s success! It’s not just the Promotional Product alone that will make the difference! We are that difference! We are The Target Group!
    17. Creative Piece Design
      • When Designing The Optimal Solution We Always Consider….
      • Targeting a specific group.
      • Choosing an effective promotional item (not just one you like).
      • Designing the Promotional Item (symbol of your organization).
      • Packaging.. (proper branding, telling your company story), (WOW Factor), and (Call To Action).
      • Distribution….Knowing how before you pick out a specific item.
      • Follow up procedure.
      • Measurement system for (ROO) and (ROI).
      • Doing things any other way is like committing “Marketing Malpractice!!”
    18. The Target Groups 5-D Approach
      • Discover.
      • Design.
      • Deliver.
      • Discuss.
      • Do It Again.
      • 1. Discover where the challenges are and what the cost is to not having a solution.
      • 2. Design the optimal solution.
      • 3. Deliver the results and a way to measure so you know it’s working (ROI).
      • 4. Discuss how it is working.
      • 5. Do It Again to duplicate the success!
    19. The Target Group We are the missing piece to your puzzle! What's Next?
    20. “ Motivating People - Driving Results“ “ Your Leader In Result Based Marketing and Cost Containment“ 716-871-1111 www.thetargetgroupinc.com

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