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Mobile + Journalism / Digital Summit 2013

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Slides used during presentation on Mobile Usage Trends panel at Digital Summit 2013 on May 15, 2013. …

Slides used during presentation on Mobile Usage Trends panel at Digital Summit 2013 on May 15, 2013.

All photographs property of Victor Hernandez.

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Transcript

  • 1. MOBILE + JOURNALISMSmartphone Reporting #dsum1315 May 2013@ToTheVictorWednesday, May 15, 13
  • 2. FIRST OF ALL, SOME CONTEXT“WHO’s THIS FRIGGING GUY?”CNN for more than 10 yearsMostly with Editorial / NewsgatheringTechnology / Social Media / MobileOccasionally write about Mobile AppsStreamlining Workflow / CollaborationLead Innovation + Journalism StrategiesWednesday, May 15, 13
  • 3. YOUR MOBILE MOMENT?Mobile has changed our lives inprofound and fundamental ways.In a recent survey, people said they can get by if theyleave their wallet/purse at home, but not their phone.Mobile can...- save the day- save you money- save your life- start a relationshipWednesday, May 15, 13
  • 4. YOUR MOBILE MOMENT?Mobile has changed our lives inprofound and fundamental ways.In a recent survey, people said they can get by if theyleave their wallet/purse at home, but not their phone.Mobile can...- save the day- save you money- save your life- start a relationshipWHAT IS YOUR MOBILE MOMENT?Wednesday, May 15, 13
  • 5. Consumers crave mobile –So much so that mobile is expected tobe bigger than the internet in 4 years,and in just 2 years, 81% of all U.S.cell users will be wielding smartphones.http://www.business2community.com/mobile-apps/consumers-increasingly-committed-to-mobile-0251345Wednesday, May 15, 13
  • 6. 29% of Americans say their phone is the firstand last thing they look at every day.http://www.time.com/time/interactive/0,31813,2122187,00.htmlWednesday, May 15, 13
  • 7. 13 years is the average agea kid gets a mobile phone.http://www.time.com/time/interactive/0,31813,2122187,00.html(actual 13 year old!)Wednesday, May 15, 13
  • 8. Usage is growing rapidly:85% of smartphone users reportedsecond screen-linked behavior atleast once a month https://intelligence.businessinsider.com/welcome?utm_source=House&utm_medium=Edit&utm_term=SS&utm_content=link&utm_campaign=BIIMobile+Wednesday, May 15, 13
  • 9. IMPACTS TO JOURNALISMMore content, fasterEyewitness accountsDiverse perspectives, voicesEngagement + brandingSecond-screen/sync opportunitiesWednesday, May 15, 13
  • 10. IDENTIFYING MOBILE STRATEGIES+ PROPER EXECUTIONSWednesday, May 15, 13
  • 11. Mobility / ConvenienceConnectivitySocialCreativityCosts QualityADVANTAGES TO MOBILEWednesday, May 15, 13
  • 12. G A M E C H A N G E RAs a Brand Connector:Wednesday, May 15, 13
  • 13. Wireless RevolutionCitizen Journalism*Emerging TechnologiesPersonalizationMOBILE OUTLOOKCenterpiece / HubWednesday, May 15, 13
  • 14. about.me/victorhernandez@ToTheVictorvictor.hernandez@cnn.comWednesday, May 15, 13