Transmedia inEducation--Analysis of “Inanimate Alice”Vickie DengLinbei Li
What is Transmedia? The different media and languages participate and contribute to the construction of the transmedia narrative world. Defined as the art of conveying messages, themes, or storylines to mass audiences through the artful and well-planned use of multiple media platforms.
Henry Jenkins’s thoughts Transmedia stories are stories told across multiple media, at the present time, the most significant stories tend to flow across multiple platforms. A transmedia text does not simply disperse information: it provides a set of roles and goals which readers can assume as they enact aspects of the story through their everyday life.
Inanimate Alice is the first digital text to be listed as a recommended text in the Australian curriculum guidelines. It can develop student’s ability to interpret and create texts with appropriateness, accuracy, confidence, fluency and efficacy for learning in and out of school.
Is “Inanimate Alice”a Transmedia Artifact ?
User-generated ContentWebsiteDigital novel--textimages, music, sound effects, puzzlesGames--to co-create their own versions of the storySocial network Eg. Facebook, Twitter, Pinterest and EdmodoPrintable versionAll images and texts can be download and print forstudents to use in class.
Interactive and expanding ofnarrative Requires readers to drive the action forward at their own space The gaps in Alice’s story have allowed for a high level of participation within and around the narrative of Alice’s journey Languages & cultures – it requires a certain level of understanding of different cultures and languages to be able to experience the story better personal experiences - interact with their own lives. Alices journey progresses, new storylines appear as time goes on. And students are growing up with Alice.
Why “Inanimate Alice” is aSuccessful TransmediaArtifact?
well-planned use of multiple media platforms. And every piece of puzzle works to enhance the story as well as to engage learners. Easy to get access to. It meets students where they are ready to learn. It is user-friendly and encourages a community of learners to explore and discover.
Bibliography Jenkins, H. (2007, March 22). Transmedia storytelling 101. Retrieved December 10, 2008, from http://henryjenkins.org/2007/03/transmedia_storytelling_101.html Carlos Alberto Scolari, Transmedia Storytelling: “Implicit Consumers, Narrative Worlds, and Branding in Contemporary Media Production”, International Journal of Communication University of Vic, Catalunya, Spain Kress, G., & van Leeuwen, T. (2001). Multimodal discourse: The modes and media of contemporary communication. London: Arnold. inanimate Alice official website .http://www.inanimatealice.com/