Location, LB(M)S, Hype, Stealth Data and Stuff

Location, LB(M)S, Hype, Stealth and Stuff
WhereCamp EU 2010
Gary Gale
@vicchi
www.garygale.com

elephant in the room syndrome
Adrian Midgley on Flickr : http://www.flickr.com/photos/midgley/3237080905/

smartphones == LBMS?
stevegarfield on Flickr : http://www.flickr.com/photos/stevegarfield/1270723762//

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A d I q on Flickr : http://www.flickr.com/photos/eshadiq/4255787252/in/pool-73008182@N00

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smartphones == only ~21% of total handsets
JoeyPeter on Flickr : http://www.flickr.com/photos/joeypeter/2889411919/

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what about the other ~79% … ?

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look over there … stealth data
Robyn Gallagher on Flickr : http://www.flickr.com/photos/robyn-gallagher/505684581/

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guess what?
CuernaCarSpotterII on Flickr : http://www.flickr.com/photos/volks_rider/4357795445/in/pool-616736@N20

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Hugo Durãeson Flickr : http://www.flickr.com/photos/hugoduraes/3694537548/in/pool-616736@N20

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marj.p on Flickr : http://www.flickr.com/photos/34691969@N04/3825678092/in/pool-616736@N20

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http://www.readwriteweb.com/archives/google_maps_ditches_teleatlas_in_favor_of_street_view_cars_crowdsourcing.php

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do you believe the hype?
brtsergio on Flickr : http://www.flickr.com/photos/brtsergio/62795014/

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http://en.wikipedia.org/wiki/Hype_cycle

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http://www.gartner.com/it/page.jsp?id=1124212

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the theory of stuff

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Source: http://www.flickr.com/photos/vicchi/4322247790/ and http://www.vicchi.org/2010/02/01/the-theory-of-stuff/

where’s my friends?
blogrodent on Flickr : http://www.flickr.com/photos/blogrodent/2901325982/

playtex?
jackie121467 on Flickr : http://www.flickr.com/photos/jackieinmi/2717271366/

playtex?
freestuffpage on Flickr : http://www.flickr.com/photos/freestuffpage/529119455/

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playtxt!

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dodgeball

make some (stealth geotagged) data
blogrodent on Flickr : http://www.flickr.com/photos/blogrodent/2901325982/

noway on Flickr : http://www.flickr.com/photos/noway/78606643/

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I don’t feel complete unless I check in

where’s my business?
Billy V on Flickr : http://www.flickr.com/photos/billyv/352560572/

“where I say I am
mc1968a on Flickr : http://www.flickr.com/photos/mc1968/2514347981/

where you think I am
mc1968a on Flickr : http://www.flickr.com/photos/mc1968/2514347981/

Location, LB(M)S, Hype, Stealth and Stuff
WhereCamp EU 2010
Gary Gale
@vicchi
www.garygale.com
http://slideshare.net/vicchi

thanks for listening …
Paul Keleher on Flickr : http://www.flickr.com/photos/pkeleher/1658311814/

by Gary Gale

http://www.vicchi.org	72
http://londonfirst.dev01.maverick.local	13
http://www.slideshare.net	6