Vibes com case study-educational Industries
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Transcript

  • 1. Education Credentials presentation VIBES COMMUNICATIONS
  • 2. Education Journey-Some of our educational clients
  • 3. Web/Mobile Portfolio Website Development Web Portal Development CRM E-Learning Solution Mobile Application Development
  • 4. Case Study - Application  Idea generation and interaction with alumni for funding  Community building and engagement Snapshot Technical Highlights Tech LAMP (Linux, Apache, MySql, PHP) Jquery based chat 3rd Part Tools MSG91(for SMS), Sendgrid(for bulk email) http://www.saar.org.in/Client: IIT Roorkee
  • 5. Case Study – Blog http://www.niftguru.com/ Technical Highlights Tech LAMP (Linux, Apache, MySql, PHP) Jquery based chat Framework Wordpress Snapshot  Blog for Fashion Enthusiasts Client: Trendz Academy
  • 6. Case Study - Website  Gurukul of Doctors  Knowledge management and sharing system  End to end community engagement Snapshot Technical Highlights Tech LAMP (Linux, Apache, MySql, PHP) Jquery based chat 3rd Part Tools MSG91(for SMS), Sendgrid(for bulk email) http://www.endoscopygurukul.in/Client: Boston Scientific
  • 7. Case Study-E-Learning  E-Learning Tool  Student can read books, submits assignment, gives tests and gets results ONLINE!! Snapshot Technical Highlights Tech LAMP (Linux, Apache, MySql, PHP) Jquery based chat 3rd Part Tools MSG91(for SMS), Sendgrid(for bulk email) Client: Trendz Academy
  • 8. Digital Marketing
  • 9. Online Marketing Services Online Marketing Website Development Design & Development Continuous User Engagement SEO Relevant keywords On page Off page SEM/PPC As per budget As per geography Social Media Channels FB Pinterest Google+ Twitter Mailers New Customers Existing Customers Paid Ads Social Media Channels Targeted sites where customers visit Affiliate Marketing
  • 10. Case Study - SEO Objective The website be searched through relevant keywords on Google Solution Result Trendz Academy Website is on top searches of all relevant keywords. TrendzAcademy.com generates 5-10 potential leads on a daily basis because of SEO Keyword Analysis Competition Analysis On page Website optimization Off page Website optimization Tested campaign Performed on-going campaign optimization
  • 11. Case Study – SEM/PPC Objective: To drive as many leads as possible to the client’s site, via a Pay Per Click (PPC) campaign, for the lowest cost. Target Geography Analysis Website Optimization Implemented 350 Keywords Implemented unique campaigns for 24 age groups Created optimized landing page Tested campaign Executed bidding strategy Used keyword variations Performed on-going campaign optimization Result: Our goal was met! As is clearly illustrated in the graph above, we achieved our aim of boosting ROI (return on investment) by increasing leads and decreasing cost per lead. 300 Leads were forwarded to the client in a month’s time. Process:
  • 12. Case Study – Social Media IMT CDL launched an online campaign to: •Generate online queries for their Distance Learning programs •Increase community engagement Results: •Increase of 10K likes to 21K likes in a span of 3 month’s time •Online Leads increased from 10 per week to 30 per week •2x visitors now come from Facebook compared with its other advertising platforms Pushpa Group wanted to target B2B sector to •Generate online queries for their Medical Equipments •Increase Brand presence •Market their Medical Training Program Results: •More than 1500 potential buyers are connected to them over Linkedin •30% of their website hits come from Linkedin •A great platform for their brand presence •The client converted leads from Internet •Medical Training program was being held after a good online response
  • 13. Digital Technology and Creative solutions
  • 14. Avaneendra Mishra +91 9650858881, + 91 120 4101680 avaneendra@vibescom.in http://vibescom.in D 96, Sector 10, Noida-210301, India Contacts
  • 15. Thank you