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20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
20140220 rome2rio m cameron   v seel uk
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20140220 rome2rio m cameron v seel uk

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2013 Data analysis of the queries of the international Journey Planner Rome2Rio Michael CAMERON CEO www.rome2rio.com, Melbourne, Australia - Veronique SEEL, EIGSI …

2013 Data analysis of the queries of the international Journey Planner Rome2Rio Michael CAMERON CEO www.rome2rio.com, Melbourne, Australia - Veronique SEEL, EIGSI
For the second year, the EIGSI General Engineering School organizes in La Rochelle, France, a high quality forum focused on interregional mobility in the Atlantic Area.
La Rochelle Mobility Forum is part of a 4 high quality forum cycle. Climatlantic is a project co‐funded by INTERREG IVB ATLANTIC AREA Programme,aimed at developing an Atlantic Strategic Agenda for Sustainable Urban Development and the reduction of the Carbon Footprint covering four main pillars: mobility, energy, territorial management and social behavior.

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  • 1. Dark blue = train Green = bus Light blue = ferry
  • 2. Dark blue = train Green = bus Light blue = ferry
  • 3. Dark blue = train Green = bus Light blue = ferry
  • 4. A huge mix of DATA collection × 10% manual collection, which is used in 50% of queries × Information for TOA (transport organiser authorities) who are on Google Transit : rome2rio also hosts GTFS data… × Integra network : Data extraction for Funchal -> Rome2rio
  • 5. Rome2rio traffic Unique Visitors during July – December 2013 : 4.24 million In the last month: 1.02 million unique visitors, 2.78 million searches
  • 6. “Major city is a place like Melbourne or Paris that has a major airport, and you typically fly into” Airport / station / stop « Neighbourhood is a region of a large urban area, such as Bellevue 2% Island Country / region (within Seattle area) 1% or Box Hill (within Melbourne area) » 4% Neighbourhood 4% Mountain / Ski resort 4% Attraction / landmark 6% Major City 44% Small City 14% Town 21% « Small city is place like Ghent that does not have a major airport, you typically get to by train / bus / car from nearby city » « Town is a place like Riomaggiore or Cambridge »
  • 7. 2nd Mobility Forum, 2nd collaboration Exploration of a dataset of searchs of Rome2rio database × Testing a data set over a month, Last month / 31 days, Dec 23 - Jan 22 888 150 searches vs 2.78 million searches Country level “Atlantic area” = Ireland + GB + France + Spain + Portugal × Searches : Origin A Destination B AB segment = From A country to B country BA segment = From B country to A country × 3 types of journeys, regarding each country : INTRA NAT : A=B=Country EXT to Country : the country is the destination Country to EXT : the country is the origin but not the destination
  • 8. Destination Heat map… international and the winner is… ???
  • 9. The most popular destination is… Italy × Premium of the name of the Journey Planner, Rome2rio ? × 69% searches having a destination Italy, have a starting point Italy : INTRA NATIONAL × The remainder of incoming and outgoing searches are balanced, there are as many queries to Italy as from Italy
  • 10. TOP 10 DESTINATIONS 3 2 1 Destination Nbre requetes 1 2 3 4 5 6 7 8 9 10 IT FR GB DE US ES CH IN AT NL 113358 80084 64127 61413 59297 53874 40487 29711 25515 23983 70% of searches concern Europe 35% concern the Atlantic area (country level)
  • 11. A very important part of Intra-national searches (INTRA NAT) On a global level, the highest flow between countries concerned was that of France <-> Italy
  • 12. Focus on the Atlantic area (country level/1 month) Significant weight in global searches INSIDE Atlantic Area : 134 148 searches Outside of Atlantic Area: 87 656 searches Atlantic Area as a Destination: 81 209 searches Net migration Atlantic Area : - 6 447
  • 13. Focus on the Atlantic area (country level/1 month) Non-homogeneous space in terms of paths Example of indicators to observe and structure the flow of information requests for the territories Focusing on “Attractiveness” of Destinations, × Position of the country as a Destination × Net migration Atlantic Area : 3 groups Example of indicators to Monitor the behavior of travelers Focusing on usage of Journey planners : × Penetration rate (searches vs nb of inhabitants) × Amount of INTRA National queries Atlantic Area : 3 groups
  • 14. Thank you ;-) Veronique SEEL Integrated mobility projects coordinator at EIGSI veronique.seel@eigsi.fr Special thanks to CEO’s Rome2rio, Michael Cameron and Rod Cuthbert Save the date : Rod Cuthbert is making one of the keynote presentations at the upcoming ITB to be held in Berlin on March 5th. Titled “Multi-Modal Travel Search Has Arrived… Now What?” the presentation will offer a wide-ranging overview of the marketplace, including the key players in the space and the various challenges they face in promoting industry-wide adoption of multi-modal search.

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