Lean Startup and Customer Development: Challenges & Obstacles that Founders Need to Face

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One of the problems of founders at their early stages is that they are making some leaps of faith on their business ideas. Knowing the most riskiest hypothesis and applying lean methods, help to test and validate the business model from the early stages reducing the biggest leaps of faith.

CustDev and Lean Startup are essential methods for founders who really want to nail their customers, building products with traction rather than something that nobody wants. So, it is truly worthy to spend some time on learning it.

This talk was done at the Barcelona Lean Startup Circle Meetup http://ow.ly/kw2L0
http://barcelona.leanstartupcircle.com/

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Lean Startup and Customer Development: Challenges & Obstacles that Founders Need to Face

  1. 1. 2013/03Barcelona Lean Startup CircleI offer training programs to show foundershow to move quickly through the stages of a startup.How can I help you?www.veronicatorras.com
  2. 2. By @veronicatorras
  3. 3. No BuzzwordsBy @veronicatorras
  4. 4. What to doHowWhenBy @veronicatorras
  5. 5. Stages of a startupBy @veronicatorras
  6. 6. By @veronicatorras
  7. 7. By @veronicatorras
  8. 8. By @veronicatorras
  9. 9. Concept/seedProductdevelopmentAlpha/Beta testLaunch /1st shipCustomerdiscoveryCustomervalidationCustomercreationCompanybuildingBy @veronicatorras
  10. 10. By @veronicatorras
  11. 11. By @veronicatorras
  12. 12. By @veronicatorras
  13. 13. 5 criteria defineyour early evangelists- They have the problem- They understand the problem- They have been actively looking for a solution- The problem is enough painful that they founda way to minimize it or solve it- They have budget to pay for the solutionSteve Blank By @veronicatorras
  14. 14. By @veronicatorras
  15. 15. By @veronicatorras
  16. 16. Every week1) What was the learning goal of last week?2) How did it go?3) What do we want to learn next week?By @veronicatorras
  17. 17. Product launchvs.market launchBy @veronicatorras
  18. 18. By @veronicatorras
  19. 19. By @veronicatorras
  20. 20. ChallengesBy @veronicatorras
  21. 21. 1stBy @veronicatorras
  22. 22. By @veronicatorras
  23. 23. By @veronicatorras
  24. 24. By @veronicatorras
  25. 25. Most of startupsthink that they are inCustomer creationBy @veronicatorras
  26. 26. By @veronicatorras
  27. 27. 2ndBy @veronicatorras
  28. 28. Build a productfor real peopleBy @veronicatorras
  29. 29. By @veronicatorras
  30. 30. By @veronicatorras
  31. 31. 3rdBy @veronicatorras
  32. 32. Build lessTest moreLearn weeklyBy @veronicatorras
  33. 33. By @veronicatorras
  34. 34. By @veronicatorras
  35. 35. 4rtBy @veronicatorras
  36. 36. Face the scarything firstBy @veronicatorras
  37. 37. By @veronicatorras
  38. 38. By @veronicatorras
  39. 39. 5thBy @veronicatorras
  40. 40. Bad news!This is not alinear pathBy @veronicatorras
  41. 41. By @veronicatorras
  42. 42. IterateMVPPivotValidationLean StartupBuzzwordsBy @veronicatorras
  43. 43. One of the best definitionsof Lean Startup that I haveheard latelyBy @veronicatorras
  44. 44. The old way: spend€&t building until thefirst evidence comesLean Startup:build-learn-build-learn...By @veronicatorras
  45. 45. A good set ofreferencesBy @veronicatorras
  46. 46. Steve BlankBy @veronicatorras2005 2012
  47. 47. Eric RiesBy @veronicatorras2011
  48. 48. John MullinsBy @veronicatorras2009 2010
  49. 49. Rob FitzpatrickBy @veronicatorrasThe Mom Test Bookwww.momtestbook.com
  50. 50. I offer training programs to show foundershow to move quickly through the stages of a startup.How can I help you?www.veronicatorras.comBarcelona Lean Startup Circle

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