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Opportunities in Blogging
Blog Talk @ Techbar
<eeeexixixixisssstttt>
i1 Bldg. - Techbar, Asiatown IT Park, Cebu City, Phil...
Filipino’s are Enthusiastic
Digital Consumers
28M28M28M28M FilipinosFilipinosFilipinosFilipinos
are estimated toare estima...
What is a blog again?
A Blog is a website perse..derived from weblog
• With a journal format
• Arranged in reversed chrono...
Why people read (and participate) in blogs..
Blog talks to people openly, sincerely and
authentically – and we get to talk...
Opportunity
Blogging
& Social Media
What can Corporate blogs do?
• Humanize your business
• Improve your customer service
• Drive traffic to webpage
• Promote...
Staying Corporate but personal
Blogging on a personal note
Attract
Inform
Retain
Energize
Recruit
Respond
Blogging Big Picture
• Individual – Personal/Professional Dev’t.
• Business - Promoting a blogging generation of
internet-...
Tips, Tricks and Tweaks to blogging
• Insight Blogging
• Ambition
• Meme
• Piggyback
• Life
• Brand
• Announcement
• Link
...
Why Facebook?
• #1 Site in the Philippines.
• More than 500M active users.
• 70% of users are outside US
• Average user ha...
Why Twitter?
• The most famous microblogging platform
• Has around 105,779,710 registered users
• An average of 300h peopl...
Let your passion shape your blog.
Happy blogging.
Sources
• Blogging from Home – Janette Toral
• Blogs Eye View / Conversation by Design – David
Armano
• Rajiv Dingra – Wat...
Industrial Engineer
Blog Entrepreneur
Blog Marketer
Volunteer
Blogger
Writer
Email:
geohmedia@gmail.com
Engr. Vernon Josep...
Blog talk exist
Blog talk exist
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Blog talk exist

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Transcript of "Blog talk exist"

  1. 1. Opportunities in Blogging Blog Talk @ Techbar <eeeexixixixisssstttt> i1 Bldg. - Techbar, Asiatown IT Park, Cebu City, Philippines
  2. 2. Filipino’s are Enthusiastic Digital Consumers 28M28M28M28M FilipinosFilipinosFilipinosFilipinos are estimated toare estimated toare estimated toare estimated to be connected.be connected.be connected.be connected. ThatThatThatThat’’’’s close to 1s close to 1s close to 1s close to 1 out of 3 people.out of 3 people.out of 3 people.out of 3 people. 81%81%81%81% are beloware beloware beloware below 30 years old30 years old30 years old30 years old AlmostAlmostAlmostAlmost 11M11M11M11M online gamers 1#1#1#1# in Video Consumption 66% have started/created a blog 90% have read a blog 42% regular blog readers 93%93%93%93% Part of a socialPart of a socialPart of a socialPart of a social networknetworknetworknetwork –––– 16.2M16.2M16.2M16.2M active inactive inactive inactive in FacebookFacebookFacebookFacebook Estimated 40%40%40%40% of handsets are 2.5G/3G enabled 1 Billion1 Billion1 Billion1 Billion SMS sent per daySMS sent per daySMS sent per daySMS sent per day AlmostAlmostAlmostAlmost 78M78M78M78M Filipinos are onFilipinos are onFilipinos are onFilipinos are on mobilemobilemobilemobile Close to 5M5M5M5M Mobile Internet Users
  3. 3. What is a blog again? A Blog is a website perse..derived from weblog • With a journal format • Arranged in reversed chronological order • Personal in tone • Updated
  4. 4. Why people read (and participate) in blogs.. Blog talks to people openly, sincerely and authentically – and we get to talk back.
  5. 5. Opportunity Blogging & Social Media
  6. 6. What can Corporate blogs do? • Humanize your business • Improve your customer service • Drive traffic to webpage • Promote products and services • Generate extra income
  7. 7. Staying Corporate but personal
  8. 8. Blogging on a personal note Attract Inform Retain Energize Recruit Respond
  9. 9. Blogging Big Picture • Individual – Personal/Professional Dev’t. • Business - Promoting a blogging generation of internet-based techno/social entrepreneurship across industries • Community - To become proactive citizens promoting the dev’t of our community, country and culture. • National – Partnering with other organizations & knowledge sharing through blogs • International – Share what we do and know • Media – Blogging as a distinct form of Media • Governance – blog patrol, government transparency
  10. 10. Tips, Tricks and Tweaks to blogging • Insight Blogging • Ambition • Meme • Piggyback • Life • Brand • Announcement • Link • Interview • Event • Live • Bridge • Contact • Video • Podcasts • Photo • Review • Evangelist • List • Survey • Feature • Repost • Guest • Classifieds • Response
  11. 11. Why Facebook? • #1 Site in the Philippines. • More than 500M active users. • 70% of users are outside US • Average user has 130 followers/friends • More than 70 translations • More han 30 Billion pieces of content shared each month
  12. 12. Why Twitter? • The most famous microblogging platform • Has around 105,779,710 registered users • An average of 300h people added everyday • Gets 180M unique visitors per month • 75% of its traffic are outside twit-o-sphere • Twitter search engine gets 600M queries per day
  13. 13. Let your passion shape your blog. Happy blogging.
  14. 14. Sources • Blogging from Home – Janette Toral • Blogs Eye View / Conversation by Design – David Armano • Rajiv Dingra – Watblog.com • Chris Garrett – chrisg.com • 25 Blogging Styles – Rohit Bhargava • Blogging basics - Mark Normand • Blogsessive.com – Alex Cristache • Yahoo, Internet World Stats, AGB Nielsen 2008, Asia Digital Marketing Association, Smart, Globe • Letsgosago.net - Jonel Uy • MySketchstudio.com – Misty Belardo • Social Media and WP – Rob Angeles
  15. 15. Industrial Engineer Blog Entrepreneur Blog Marketer Volunteer Blogger Writer Email: geohmedia@gmail.com Engr. Vernon Joseph M. Go GeOh MEdia Managing Partner, http://geohmedia.com/ @geohmedia http://www.vernongo.com/ http://www.eventgeek.net/ http://investinghabits.com/ @VernonGo Cebu Bloggers Society Inc. President www.cebubloggers.com @cebubloggers Thank you!
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