Arts over IP:
      Risk or Opportunity?



       Professor Charles Fine
          Emmanuel Blain
Value Chain Dynamics Wo...
A Brief Review of the oIP’s
1. VoIP:    Voice communication is alive and well.
            VoIP is part of the landscape.
...
A Brief Review of the oIP’s
1. VoIP:    Voice communication is alive and well.
            VoIP is part of the landscape.
...
A Brief Review of the oIP’s
1. VoIP:     Voice communication is alive and well.
             VoIP is part of the landscape...
A Brief Review of the oIP’s
1. VoIP:     Voice communication is alive and well.
             VoIP is part of the landscape...
A Brief Review of the oIP’s
1. VoIP:     Voice communication is alive and well.
             VoIP is part of the landscape...
A Brief Review of the oIP’s
1. VoIP:     Voice communication is alive and well.
             VoIP is part of the landscape...
Sports over IP: A Dynamic Modeling Perspective


                              Rabid
                  Casual
      Potent...
+                          +
                         Fan
                       Creation                 Rabid Fan
  Pote...
+                                        +
                         Fan
  Potential                                       ...
+                                        +
                          Fan
  Potential                                      ...
+                                        +
                          Fan
  Potential                                      ...
+                                          +
                          Fan
  Potential                                    ...
+                                          +
                          Fan
  Potential                                    ...
+                                            +
                          Fan
  Potential                                  ...
Conclusions/Observations/Questions
1. Research:
      Modeling value dynamics is feasible for the
               performin...
Upcoming SlideShare
Loading in...5
×

Venice Sessions 3 - Charles Fine Arts Over IP

577

Published on

Published in: Business, Technology
1 Comment
1 Like
Statistics
Notes
No Downloads
Views
Total Views
577
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
1
Likes
1
Embeds 0
No embeds

No notes for slide

Transcript of "Venice Sessions 3 - Charles Fine Arts Over IP"

  1. 1. Arts over IP: Risk or Opportunity? Professor Charles Fine Emmanuel Blain Value Chain Dynamics Working Group Communications Futures Program Massachusetts Institute of Technology May 2009 Telecom Italia Future Centre, Venice charley@mit.edu eblain@MIT.EDU
  2. 2. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype.
  3. 3. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype. 2. MoIP: Music consumers seem pretty happy. Traditional music companies mildly(?) disrupted, or, perhaps disrupted in slow motion. Big opportunity for Apple.
  4. 4. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype. 2. MoIP: Music consumers seem pretty happy. Traditional music companies mildly(?) disrupted, or, perhaps disrupted in slow motion. Big opportunity for Apple. 3. TVoIP: Looks to follow music?
  5. 5. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype. 2. MoIP: Music consumers seem pretty happy. Traditional music companies mildly(?) disrupted, or, perhaps disrupted in slow motion. Big opportunity for Apple. 3. TVoIP: Looks to follow music? 4. NoIP: In USA, newspapers declining rapidly; Can bloggers and an army of “volunteers” fill the gap?
  6. 6. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype. 2. MoIP: Music consumers seem pretty happy. Traditional music companies mildly(?) disrupted, or, perhaps disrupted in slow motion. Big opportunity for Apple. 3. TVoIP: Looks to follow music? 4. NoIP: In USA, newspapers declining rapidly; Can bloggers and an army of “volunteers” fill the gap? 5. AoIP: Is “consumption” of the arts different? Important distinctions among the arts? Classical, Contempary, Performing, . . . ?
  7. 7. A Brief Review of the oIP’s 1. VoIP: Voice communication is alive and well. VoIP is part of the landscape. VoIP, so far, is a sustaining innovation; eBay overpaid for Skype. 2. MoIP: Music consumers seem pretty happy. Traditional music companies mildly(?) disrupted, or, perhaps disrupted in slow motion. Big opportunity for Apple. 3. TVoIP: Looks to follow music? 4. NoIP: In USA, newspapers declining rapidly; Can bloggers and an army of “volunteers” fill the gap? 5. AoIP: Is “consumption” of the arts different? Important distinctions among the arts? Classical, Contempary, Performing, . . . ? 6. SPoiP: Sports as a fast-clockspeed performing art; Time shifting reduces value . . .
  8. 8. Sports over IP: A Dynamic Modeling Perspective Rabid Casual Potential Fans Fans Fans (Live) (Video)
  9. 9. + + Fan Creation Rabid Fan Potential + Casual Rate Creation Rabid Fans Fans Rate Fans + (Video) (Live) + Team Popularity + Success Ratio + Number Of Stars
  10. 10. + + Fan Potential Rabid Fan + Creation Casual Rabid Fans Creation Rate Fans Fans Rate + (Video) (Live) + Team + + + Popularity + Demand Demand For Live For Video Performances Content Success Ratio + + Number + + + Un-Licensed Of Stars Over Cable Internet Licensed The TV Internet Air
  11. 11. + + Fan Potential Rabid Fan + Creation Casual Rabid Fans Creation Rate Fans Fans Rate + (Video) (Live) + Team + + + Popularity + Demand Demand For Live For Video Performances Content Success Ratio + + Number + + + Un-Licensed Of Stars Over Cable + Internet Licensed The TV Internet Air + + Stadium Team + + Prices and Revenue Attendance +
  12. 12. + + Fan Potential Rabid Fan ++ Creation Casual Rabid Fans Creation Rate Fans ++ Fans Rate + (Video) (Live) + + Team + + + Popularity + Demand Demand For Live For Video Performances Content Success Ratio + + Number + + + Un-Licensed Of Stars Over Cable + Internet Licensed The TV Internet Air + + Stadium Team + + Prices and Revenue Attendance +
  13. 13. + + Fan Potential Rabid Fan ++ Creation Casual Rabid Fans Creation Rate Fans ++ Fans Rate + (Video) (Live) + + Team (Local + + + Popularity - + Demand Sports Demand For Live For Video -- Blackouts) Performances Content - Success Ratio + + Number + + + Un-Licensed Of Stars Over Cable + Internet Licensed The TV Internet Air + + Stadium Team + + Prices and Revenue Attendance +
  14. 14. + + Fan Potential Rabid Fan ++ Creation Casual Rabid Fans Creation Rate Fans ++ Fans Rate + (Video) (Live) + + Team + + + Popularity - + Demand Demand For Live For Video -- Performances Content - Success Ratio + + Number + + + Un-Licensed Of Stars Over Cable + Internet Licensed The TV - - - Internet Air + + Stadium Team + + Prices and Revenue Attendance +
  15. 15. + + Fan Potential Rabid Fan ++ Creation Casual Rabid Fans Creation Rate Fans ++ Fans Rate + (Video) (Live) + + Team Internet + + + Popularity - Innovation + Demand Demand For Live For Video -- Performances + Content - Internet Success Users Ratio + + + Number + + + Un-Licensed Of Stars Over Cable + + Internet Licensed The TV - - - Internet Air + + +Broadband Demand + + + Stadium Team + + Prices and Revenue Attendance +
  16. 16. Conclusions/Observations/Questions 1. Research: Modeling value dynamics is feasible for the performing arts (more to come) 2. Observations: Internet viewing can potentially grow the overall market for the arts, but may also reduce revenue opportunities for art distributors. All the oIP’s grow the pie for Broadband providers. 3. Questions: Can Broadband providers get their “fair share” (e.g, versus Apple, Google)? What is fair? Innovative business model design is big opportunity.

×