ROI of Second Life Brand Presence

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ROI of Second Life Brand Presence - Presentation Transcript

  1. ROI of Second Life, MITX, Dec.6, 2006, Hill Holliday find related notes at www.hhcc.com
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  3. Publicity: too late [from novelty to cliché in six months] Revenues: too early [infrastructure, traffic, economics] ROI short term
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  5. ROI long term 3-D interfaces
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  7. ROI Research: today: socialization interaction consumption tomorrow: production distribution long term
  8. [ socialization ]
  9. [ interaction ]
  10. [ consumption ]
  11. [ production and distribution ]
  12. ZPrinter 310 Plus: $20,000
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  14.  
  15. Xerox 9700 high speed laser printer, 1977
  16.  

+ vedrashkovedrashko, 3 years ago

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