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DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
DesignBay.com: white-labeled crowdsourcing [ad]
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DesignBay.com: white-labeled crowdsourcing [ad]

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DesignBay.com is a crowdsourcing marketplace for graphic design and creative services that offers white label solutions to marketers.

DesignBay.com is a crowdsourcing marketplace for graphic design and creative services that offers white label solutions to marketers.

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  • 1. DesignBay White Label Outsourcing  Apr 2009
  • 2. DesignBay White Labelling allows business partners to  outsource design work and boost revenue by up to $1M Overview of DesignBay.com Partner Programs 1 White Label Program • Leverage the DesignBay network as your  virtual design team and creative engine Businesses / Partners Community of • Earning potential: $10k to $1M+ Designers Focus of this document • Crowdsourcing marketplace for creative  services, graphic design, logo design and web  design • Size: Over 800 designers and studios from  2 Referral Program around the world, top 100 web start‐ups in  Australia • Refer customers to DesignBay’s site and  • Growth: Quadrupling sales each quarter earn 40% profit share commission  • Services: DesignBay offers graphic design and  • Earning potential: $10k to $200k creative services to small business, printing,  marketing, web design, advertising firms
  • 3. The White Label Program can make you significantly  more margin per customer – you sell it, we design it White Label Program Earning potential $10k to $1M Your Clients Your Business Offer your current services DesignBay is your virtual design team How it  works Offer design services 1. You offer & then sell  2. You get the designs   3. You advise  graphic design services to a  created through  clients on choice  client DesignBay.com and direction • Generate significantly more  You need a way to sell design  margin per customer services to clients.  Examples: • Focus on advising clients and  • Up‐selling client at point of  finding new clients purchase on your website • Offer new services to your  • A salesperson who is in a  Benefits clients (and appear bigger  Requires position to sell to clients than you are) or reduce your  cost base You also need a way to post  • Increase the capacity of your  briefs on DesignBay and manage  business the process
  • 4. Partners can use DesignBay to begin selling a range of  design services including web design to its clients DesignBay Services Logo design Website design Flyer design Icon design Brand identity PSD website design Brochure design Illustration Business card design Website ad design Poster design Vector design Stationery design Website banner design Greeting card design Letterhead design Website button design Catalogue design Compliment slip design Website menu design T‐shirt design White Label Program Sell these services to your clients and  make more money / client
  • 5. How it works – White Label Program Step 1 – you sell a design service as your own You launch, then  You show the  You select and  You sell design services to your  manage a white  designs to the  download the  client and collect requirements label project  customer as your  finished design through DesignBay own • You sell designs services (such as logo design, website design or flyer design) to your customers and take full  payment up‐front • You provide client with direction and advice • You collect the customer’s requirements around what they want (DesignBay can provide a set of questions  which you can use to collect information) Sell through your website Sell design services through your shopfront, sales or Potential referral points consulting staff • Initial sales meetings • Business / marketing advice  givers • Point of purchase on your  website • Points of purchase for new  businesses (e.g. New  Salesperson / Client websites, business card  Consultant / Adviser printing)
  • 6. How it works – White Label Program Step 2 – you run a project through DesignBay You launch, then  You show the  You select and  You sell design services to your  manage a white  designs to the  download the  client and collect requirements label project  customer as your  finished design through DesignBay own • You post a project on DesignBay • You receive scores of custom designs and ideas from designers around the world • You provide initial feedback and direction to designers Post customer requirements Customer Account Screen Download Design Screen at DesignBay.com
  • 7. How it works – White Label Program Step 3 – show the designs to your customer You launch, then  You show the  You select and  You sell design services to your  manage a white  designs to the  download the  client and collect requirements label project  customer as your  finished design through DesignBay own • You receive the designs in email format without any DesignBay branding or reference • We watermark the designs with your chosen business name or provide watermark free designs (as opposed to  ‘DesignBay.com’ watermarked designs) • You show these designs to your customer and  help them choose the design they want • If the customer requires changes, you return to DesignBay and request these changes from the designer(s) Email showing customers designs White Label design watermark options Your watermark No watermark
  • 8. How it works – White Label Program Step 4 – download files and deliver to customer You launch, then  You show the  You select and  You sell design services to your  manage a white  designs to the  download the  client and collect requirements label project  customer as your  finished design through DesignBay own • Use DesignBay to choose the final design • We ensure the files are of the correct format • You download the files and either provide these to your customer or use them within a product (such as a  website package) that you are delivering for your customer Download design page File types available Logo / Business cards • AI / EPS, JPG Web designs • PSD / AI / JPG Flyer / Brochure / Poster / Other graphic designs • PDF/PSD/InDesign/MS Publisher
  • 9. Earnings Potential – White Label Program White Labelling lets you sell design services with a healthy  margin & leverage DesignBay as your virtual creative team Benefits of White Labelling For businesses offering design / creative  For those already offering  services for the 1st time design/creative services Add New Revenue Stream Increase your capacity • Begin selling design/creative services that you did  • Take on more clients and make more sales by  not before without employing in‐house designers leveraging the unlimited capacity and creativity  • Make an attractive margin on each sale you make pool at DesignBay Your mark-up / sale Deliver a better product $200 $250 $500 $1000 • Get 100s of ideas and designs from a diverse  1 $10k $13k $26k $52k designers around the world • Literally, search the world for the best idea Sales / Week 2 $20k $26k $52k $100k 5 $50k $65k $130k $260k Minimise costs 10 $100k $130k $0.5M $0.5M • Access freelance, offshore, work‐from‐home and  student designers 20 $200k $260k $0.5M $1M • Use DesignBay only when you need to

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