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Catolica EBP - Talk

Catolica EBP - Talk






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    Catolica EBP - Talk Catolica EBP - Talk Presentation Transcript

    • Feyl-yerthe mother of all success
    • Im a ruthlessmercenary, masterof all things wrong,who plots evil plans http://twitter.com/vd
    • Im a ruthlessmercenary, masterof all things wrong,who plots evil plans
    • Vitor Domingosvd@prt.schttp://vitordomingos.com- was senior technology consultant atcommunication agency- was thenextweb.com PT editor- videocaster & blogger- ex Amazon (cloud computing) consultant- ex failed entrepreneur- ex ITIJ / MJ- ex CGD- ex forumB2B- ex Maxitel- ex Jazztel
    • TrueStory
    • DAFUQ
    • handivisharing experiences
    • mobile market> mobile phone; first mass media and personalchannel, always on, always accessible, availablewhen content creation first impulse> millions devices worldwide, 30% use UMTS, 34%use MMS, 75% of subscribers have less than 35years old> access democratization; data plans (mobileinternet) 3G acess, netbooks> 240 millions users of mobile social networks in2009 of 600 million mobile subscribers
    • actual problems> social networks are not fully integrated with mobilephones (seamless user experience)> operator walled gardens> social network walled gardens> people want cheap ways to communicate, not onlylocally, but globally> they want to share in real time, as it happens> they want to be always up to date
    • eureka ooops momment
    • handivi> its a mobile social network + website> with focus on usability, integration and ubiquity> for digital natives> sharing experiences (msg, photo, video)> always up to date with friends> SMS -> MMS -> handivi> seamless integration with mobile phones
    • so far> application; iphone, j2me, android (soon)> no uploads! just upload right away to the “cloud”> site: http://handivi.com & mobile compatible website> social integration: twitter, facebook & flickr> social features: vanity urls, send by email, smsupdates, address book integration, direct phone calls> data secure: backup address book, photos andmessages always online
    • near future> white labeling mobile social network> grass root application on android for perfectintegration> engage consumers into direct calls or mobileservices> presence & auto photo geo-tagging> mobile shop> ad platform (for advertisers)
    • True social portabilityOne app to rule them all handivi http://handivi.com sharing experiences
    • Failure: 263,000,000 About resultsSuccess: 466,000,000 About resultsFail: 327,000,000 About resultsWin: 990,000,000 About results
    • The fail circle(circus):Risk -> Mistakes ->Problems -> Failure ->Problems -> Mistakes ->OMFG
    • OMFG!!!
    • The fail path:Risk -> Mistakes ->Problems -> Failure =Experience -> Learning ->Things Happen -> Success
    • It’s all aboutlearning
    • inevitable
    • Reasons:Lack of preparation;Consumers didn’t get it;Overoptimism;Internal fights;Money
    • Products
    • VC/BA/SA
    • the three F’s
    • Killer Team
    • Failure inPortugal
    • CIVILMACivil Management
    • CIVILMAKill paperEase civil project management and daily planFacilitate communication between professionalsBe an industry data standard