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The Art And Science Of Social Media Program Measurement

by on Feb 15, 2012

  • 838 views

This e-book by Vanessa DiMauro and Lily Cua from Leader Networks provide an excellent discussion of how to approach social media metrics. The Art and Science of Social Media Program Measurement makes ...

This e-book by Vanessa DiMauro and Lily Cua from Leader Networks provide an excellent discussion of how to approach social media metrics. The Art and Science of Social Media Program Measurement makes a clear case for why an effective strategy is crucial to achieving business goals.

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The Art And Science Of Social Media Program Measurement The Art And Science Of Social Media Program Measurement Document Transcript