Corporate video production can vary in scale from creative concept to production needs, location and budget. The purpose of the video and its end application should always be kept in mind when undergoing a corporate video production. Here are “6 Key Phases” to create the most effective and emotionally engaging corporate video that will strengthen your company’s brand awareness, integrity and make a lasting impression on your end audience.

1. VCM Interactive – Visual Communications & Marketing Inc.
6 Key Phases to create the most
Effective Corporate Video
Email - paul@vcminteractive.com Contact No - 905.361.2977

2. VCM Interactive – Visual Communications & Marketing Inc.
Corporate video production can vary in scale from creative concept to
production needs, location and budget. The purpose of the video and its end
application should always be kept in mind when undergoing a corporate video
production.
Here are “6 Key Phases” to create the most effective and emotionally engaging
corporate video that will strengthen your company’s brand awareness, integrity
and make a lasting impression on your end audience.
Email - paul@vcminteractive.com Contact No - 905.361.2977

3. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 1 – Assessment and Proposal
Assess your audience, needs, time-lime, and scope of your project. Find
inspiration, examples of what competitors are doing etc. Then get a
proposal that will help you achieve your goals. The best part about the
proposal stage is that it is completely Free
Email - paul@vcminteractive.com Contact No - 905.361.2977

4. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 2 – Conceptualization/Creative
Have a creative brainstorming session on the ideas that will make your video
leave an impression! Use our strategic, forward thinking creative team to
enhance your corporate videos and make them pop!
Email - paul@vcminteractive.com Contact No - 905.361.2977

5. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 3 – Pre-Production
The pre-production phase is crucial to getting the production organized and
scheduled. Effective scheduling will keep the project on time and within budget.
Probably the most important stage of production in order to avoid complications
in production and post.
Email - paul@vcminteractive.com Contact No - 905.361.2977

6. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 4 – Production
This stage is all about performance. Planning well so that everyone is prepped
and ready to go on the day. Learn more about our Corporate Video Production
services >>>
Email - paul@vcminteractive.com Contact No - 905.361.2977

7. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 5 – Post-Production
Motion graphics/titles, animation, video editing, voice-overs, music, sound
design and mix. See the magic of production as all of the elements come
together to create your video. Learn more about our Editing and Post-Production
Services >>>
Email - paul@vcminteractive.com Contact No - 905.361.2977

8. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 6 – Deliverables
Get your final product delivered whether it be on the web, DVD, Blu-ray or
power point. See a list of our delivery formats >>>
Email - paul@vcminteractive.com Contact No - 905.361.2977

9. VCM Interactive – Visual Communications & Marketing Inc.
STAGE 7 – Video Marketing & Promotions
Get your video out quickly with online platforms such as Youtube and Vimeo. There are
over 15 valuable online platforms to get your video shown. Create a buzz on Twitter, and
liked on Facebook. Most importantly, track the views it gets. Author and encode your
video onto DVD or Blu-ray. DVD, CD, Blu-ray, USB and SD cards are great tangible
marketing solutions for your video. See our media replication, duplication and packaging
services>>>
Corporate Video Production
Email - paul@vcminteractive.com Contact No - 905.361.2977

10. VCM Interactive – Visual Communications & Marketing Inc.
http://www.vcminteractive.com/
THANKS
Email - paul@vcminteractive.com Contact No - 905.361.2977