22 Masterclass www.ikmagazine.com
Masterclass | Part one
Broadcasting Innovation:
organising to connect intelligence
This approach reaches beyond the walls of internal networks and ‘crowd sources’ or ‘broadcasts’
research needs to external sources such as commercial, academic and not-for-profit institutions.
By Jenny Ambrozek and Victoria Axelrod
I nnovative organisations are evolving
new management models to
capitalise on the exponential power
of computer-enabled people networks
that create value through connecting
intelligence in and beyond their
traditional boundaries. ‘Open source’
software development, using many
minds to develop code, is a popular
benchmark for having generated a
variety of ‘open’ methods.
This masterclass discusses
seve