Lean startup presentation
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Lean startup presentation

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lean startu

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Lean startup presentation Lean startup presentation Presentation Transcript

  • WHAT IS A STARTUP?A human institution designed to create new products andservices under conditions of extreme uncertainty.
  • WHAT IS A LEAN STARTUP?It makes use of lean principles to build sustainablebusinesses of startups.
  • VISION STEER ACCELERATE
  • Test assumptionsValue hypothesis Growth hypothesisThat people will get value That your product will spreadfrom your product and increase in adoption
  • Launch MVP !!
  • Goal of a startup is to get validated learning as quickly as possiblea. Use innovation accounting(cohort analysis and split tests to measure what youre learning)b. Continuous and frequent experimentation with real users
  • Kanban cycle:(backlog, in progress, built, validated)a. Limited number in each bucketb. Cannot move forward in processunless get through validationc. Design everything in mind withvalidation and experimentation
  • Genchi Gembatsu (get out of the building and interview;see for yourself instead of relying on others reports)
  • Build Measure Learn cycle
  • Zoom-in pivot: focus Zoom-inon one feature of a Technology pivot pivotlarger wholeb. Zoom out pivot:whole product needs Zoom outmore features pivotc. Customer segment Channelpivot: focus on one pivotcustomer segmenti. Sign LOIs Customer segmentd. Customer need pivot:change in PIVOT (or pivotunderstanding of real Persevere)neede. Platform pivot:change from app to Engine ofplatform or back growth pivot Customeri. Like creating self- need pivotserve model to createsimilar appsf. Business architecturepivot: high margin/low Valuevol to low margin/high capture Platformvol (or back) pivot pivot Business architectureg. Value capture pivot: pivotdifferent monetization
  • Sustaining innovation vs.disruptive innovation
  • Analogs and Antilogs
  • Sticky Engine of Viral Engine of Growth Growth ENGINES OF GROWTH Paid Engine of Growth
  • SUMMARY:1. Entrepreneurs are everywhere2. Entrepreneurship is management.3. Validated learning4. Build-Measure-Learn.5. Innovation accounting.