Roi of Presentation
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Roi of Presentation

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this presentation is made to sensitize the marketing teams in pharma industry, and this is an individual opinion and raw thought...

this presentation is made to sensitize the marketing teams in pharma industry, and this is an individual opinion and raw thought...

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Roi of Presentation Presentation Transcript

  • 1. 900,000Cost of yourPresentation is…
  • 2. Have youever thoughtof???
  • 3. discussionpoints forRespecting the value of timeIts time to calculate ROI of presentationEmpowering the team through effective presentationPresentation byICS VarmaCiplaSAP Core team, India* This presentations is made for sensitizing the marketingteam(impulse) in Cipla Ltd.,
  • 4. LaunchingYou are
  • 5. Yesterday today tomorrow50%17% 70%To increasemarketshareAnd overallpresence inthe market
  • 6. Planned aVideoconferenceBecause this isthe mostfeasible andcost effectivemode oflaunchavailable
  • 7. You havesent thecommunicationto the team
  • 8. Final countdown started
  • 9. AndReady for thefinal take off
  • 10. the story isperfect…till this stage
  • 11. But have youever calculatedthe costincurredfor yourpresentation? Hmm!!!
  • 12. Urology, Supra are,Critical careconsider one ofthe smallestdivision in CiplaLet us see anexample
  • 13. 182 Territorymanagers2 Product managers1 Medical services48 Businessmanagers3 HO managers15 Sales managersthe teaminvolves in alaunch
  • 14. Expenditure in lakhs +No of effective man ours1 2 3 4 5 Total costHOSMBMTMVC Charges6*8=48 hrs48*8=384 hrs15*8=120 hrs182*8=1456 hrs40*8=320 hrsCalculate thecost involved
  • 15. So….add valuethroughyourpresentation
  • 16. Becausetimeis Money
  • 17. CostofthisPresentationLets take our1st step
  • 18. 2 Sr PMs4 PMs3 HO managers
  • 19. Expenditure in lakhs +No of effective man ours1 2 3 4 5 Total costHO MgrPMT48*8=384 hrs6*3+18 hrs182*8=1456 hrs3*3=9 hrs +20=29hrs
  • 20. Time is money1Let your presentation a powerful tool of marketingAlways consider your presentations as investmentEnsure proper returns from your presentation234234TAKEHOME
  • 21. Google imagesResourcesSlideshop free templates(www.slideshop.com)Slideshare’s inspiring presentationsICS Varmahttp://www.slideshare.net/varmaicsTHANKS