"Social Media and the Business Imperative" Part 3: MKMC 5102
Upcoming SlideShare
Loading in...5
×
 

"Social Media and the Business Imperative" Part 3: MKMC 5102

on

  • 706 views

Month 3 of the slides for my "Social Media and the Business Imperative" class at Manhattanville College (MKMC 5102)

Month 3 of the slides for my "Social Media and the Business Imperative" class at Manhattanville College (MKMC 5102)

Statistics

Views

Total Views
706
Views on SlideShare
706
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment
  • Well, this is what you signed up for. I hope. If not, SOMEBODY’s in the wrong room, and, to be honest, I hope it’s you.

"Social Media and the Business Imperative" Part 3: MKMC 5102 "Social Media and the Business Imperative" Part 3: MKMC 5102 Presentation Transcript

  • • • – – – – – – – – – – http://en.wikipedia.org/wiki/Conversion_rate
  • • • • http://en.wikipedia.org/wiki/Search_engine_marketing
  • Before After
  • • • • •
  • • • – – – – – http://www.directtrafficmedia.co.uk/blog/on-page-seo-vs.-off-page-optimisation
  • • • • • • • • • • • • • http://www.directtrafficmedia.co.uk/blog/on-page-seo-vs.-off-page-optimisation
  • • – – – – – • – –
  • • – – – – • – – – – –
  • • – – – – –
  • • • •
  • – –
  • http://www.slideshare.net/HubSpot/optimize-your-sales-marketing-funnel
  • http://www.slideshare.net/Regalix/integrating-email-marketing-social-media
  • http://www.slideshare.net/Regalix/integrating-email-marketing-social-media
  • • •
  • – – – – Content Rules Chapter 17
  • – – – – – Content Rules Chapter 17
  • – –
  • http://allfacebook.com/9-secrets-to-successful-facebook-viral-marketing_b50545
  • • • •
  • • – – – • • •
  • • • • • Content Rules Chapter 9
  • http://www.slideshare.net/princessmisia/how-to-be-an-awesome-community-manager http://www.slideshare.net/rhappe/community-management-fundamentals
  • http://www.slideshare.net/rhappe/community-management-fundamentals
  • • • http://mentionmapp.com/#user-vanhoosear
  • • • • • 44
  • • • • • • • • • • • • • • • •
  • • • • •
  • http://thenextweb.com/media/2011/10/01/the-art-of-the-pitch-inspiring-media-relations/ http://gawker.com/5949099/pr-dummies-how-not-to-pitch http://www.vocus.com/invocus/media-blog/pitching-journalists-via-social-media-yay-or-nay/
  • • – – –
  • • • • http://www.infosecisland.com/blogview/21565-Nine-Tips-for-Social-Media-Crisis-Response.html
  • http://www.infosecisland.com/blogview/21565-Nine-Tips-for-Social-Media-Crisis-Response.html
  • • • http://www.infosecisland.com/blogview/21565-Nine-Tips-for-Social-Media-Crisis-Response.html
  • • • •
  • http://blog.creativegroup.com/w ho-should-own-social-media-atyour-company
  • http://www.slideshare.net/sncr/social-business-trends-28091051
  • Product Marketing Sales Services & Support How can I innovate my products faster? How can I stay abreast of market research for R&D? How can I streamline my product development process? How can I improve brand visibility? How can I drive enhanced demand generation? How can I increase website traffic & ad revenue? How can I develop long-term relationships with customers? How can I reduce my sales cycle? How can I accelerate new client acquisition &upsell opportunities? How can I reduce support costs? How can I reduce response times in addressing client issues? How can I improve customer satisfaction & loyalty?
  • http://www.slideshare.net/sncr/social-business-trends-28091051