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Research Proposal Presentation

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This is a slideshow I did to present my research proposal about senior citizens and social media.

This is a slideshow I did to present my research proposal about senior citizens and social media.

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  • 1. ISI 5101: Final Research ProposalComputer Education Workshops About Facebook at OPL and Senior Citizens http://recruiterpoet.files.wordpress.com/2011/06/elderly2.jpg
  • 2. Problem Statement“The goal of this study is to investigate the impact of computer education workshops at the Ottawa Public Library on the awareness of selected groups of senior citizens regarding the disclosure of personal information on Facebook.”
  • 3. Introduction Some prior research regarding seniors and social media Plan to address gaps − Some information about seniors and the Internet − Little information about seniors and social media − No information about library education programs and seniors information literacy
  • 4. Potential Benefits Provide more information about onlinebehaviour of this demographic Educational programs can be tailored to their needs and interests − Beneficial for the promotion of library services
  • 5. Definitions Personal data: Information about an individual person, such as name, social security number, age, occupation, marital status, etc. (Reitz) Senior citizen: An elderly person who may require special assistance in accessing and using the facilities, services, and collections of a library (Reitz); individuals aged 65 and over (Turcotte & Schellenberg)
  • 6. Definitions (contd) Social media: An electronic service (usually Web-based) designed to allow users to establish a personal or organizational profile and contact other individuals for the purpose of communicating, collaborating, and/or sharing content with them … Examples include Bebo, Facebook, Twitter (Reitz)
  • 7. Literature Review: Brabazon Discusses “digital divide” − Will engaging seniors in Internet usage help to ease isolation? Governments need to decide role in promoting information literacy for seniors − Municipal governments? Focuses on Australia Did not discuss what government role should be
  • 8. Literature Review: Hogeboom, et al.  Examined impact of Internet/social media usage on relationships of older adults (50+)  Conclusion: positive impact, prevents isolation  American, focuses on African-Americans, Hispanics, and residents of Florida  Good general idea of how older adults interacting
  • 9. Literature Review: Lehtinen, Nasanen, & Sarvas Examined how small sample group (4 men, 4 women, aged 58-66) used Finnish networking site Netlog Main concerns for older users: privacy, lack of confidence Suggested new social networking site for older adults with real-life social events for promotion − Impact of library programs?
  • 10. Literature Review: Pew Research Center Proportion of Americans 65+ who use Internet is steadily increasing Main barriers: lack of knowledge/experience/interest, age-related physical disabilities (i.e. vision) Enthusiastic when accustomed Some limitations on interview questions − Non-responses allowed
  • 11. Study Framework Brabazon: digital divide Hogeboom, et al.: increased isolation for older adults Pew Research Center: reservations due to lack of knowledge/experience/interest, age-related physical disabilities Lehtinen, Nasanen, & Sarvas: real-life events could lead to increased usage of social media
  • 12. Study Framework (contd) Theory: library programs (real-life events) could have positive impact on seniors information literacy − Reduce concerns through education − Lessen digital divide Examine Ottawa Public Librarys “Techno Buddies” program
  • 13. Methodology: Interviews Little to no research, not much known about demographic (Beck & Manuel, 2008, 77) Structured interviews = quantitative − Interview schedule (5-8 questions with predetermined responses) Unstructured portion = qualitative − Discussion about user experience Unbiased sample with low margin for error Triangulation
  • 14. Methodology: Content Analysis Used to examine large quantity of transcribed interview data Quantitative − Word count (structured interview) Qualitative − Coding to look for meaning (unstructured) Inter-rater reliability
  • 15. Time Frame Interviews: at least 3-4 months − Coordinating schedules − Unstructured portion will take more time − Transcribe data Content analysis: at least 6 months − Quantitative and qualitative − Coding
  • 16. Works Cited Beck, S.E. & Manuel, K. (2008). Practical research methods for library and information professionals. New York: Neal- Schuman Publishers, Inc. Brabazon, T. (5 December 2005). From Eleanor Rigby to Nannanet: The greying of the World Wide Web. First Monday, 10(12).
  • 17. Works Cited (contd) Hogeboom, D.L. et al. (January 2010). Internet use and social networking among middle aged and older adults. Educational Gerontology, 36(2). Lehtinen, V., Nasanen, J., & Sarvas, R. (2009). “A little silly and empty-headed”: Older adults understandings of social networking sites. People and Computers XXIII – Celebrating People and Technology. Ottawa Public Library. (2012). Library programs. Retrieved from: http://biblioottawalibrary.ca/en/main/program
  • 18. Works Cited (contd) Pew Research Center. (28 March 2004). Older Americans and the Internet. Retrieved from: http://www.pewinternet.org/Reports/2004/Older-Am Reitz, J.M. (2012). Online Dictionary for Library and Information Science. Retrieved from: http://www.abc-clio.com/ODLIS/odlis_p.aspx Turcotte, M. & Schellenberg, G. Statistics Canada. (2007). A Portrait of Seniors in Canada: An Introduction.