Poor Little Rich Slum by Rashmi Bansal


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This book gives you short gist of entrepreneurship stories in Dharavi.

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Poor Little Rich Slum by Rashmi Bansal

  1. 1. Book Review - Poor Little Rich Slum (PLRS) [Rashmi Bansal and Deepak Gandhi] by RMP Marudhu Pandiyan (128933) Valliappan P (128939)
  2. 2.  It is the one of the largest slum in the world.  It has an area of 175 hectares.  The population is over 1 million people.  The total turnover is estimated around Rs.3000 crores  Dharavi provides a cheap alternative where rents were as low as US$4 per month in 2006.  Dharavi exports goods around the world Dharavi – A region in Mumbai
  3. 3. Scrambling over the elephant  In Dharavi everyone is too busy doing their own things  Lack of Privacy, Hygiene and progress.  Still, Dharavi is a cauldron bubbling with enterprise, with a never say die – attitude.  They live here, work here, marry here and die here  Overall atmosphere at Dharavi is optimistic and positive
  4. 4. Less is More  Dharavi Transit Camp Muncipal School  The inspiring story of Srini Swaminathan (An enginner from BITS Pilani –> Schlumberger -> Teach for India) in educating the children belonging to Dharavi area.  The little iron ladder resting against every hut is what Srini sees as a symbol of Dharavi.  Ladder represents ‘ moving up in life’
  5. 5. The incubator In other slums people go to work; here they come looking for work. This is the spirit of human enterprise, in its natural form – raw and extreme
  6. 6. Factory of Dreams  Jameel did not even have money to eat.  Every room in Dharavi is 10 x 10.  Jameel Shah’s dancing shoes are very famous in Bollywood.  Clients include Katrina Kaif, Priyanka Chopra, Hrithik Roshan
  7. 7. Industries in Dharavi  Pottery  Garment Factories  Waste Recycling  Leather tanning  Leather goods  Tailoring  Plastic recycling  Mechanical Works
  8. 8.  Land of white Gold – The story of Idli Walla  Welcome to our Jungle – Tourism in Dharavi  Education opens our minds like a parachute.  Queen Bee – The tailoring business  Water, Water Everywhere (waterwalla)– It takes a lot of effort to make a sale
  9. 9. CAULDRON OF CHANGE  There are slums of desperation and there are slums of hope.  Agents of hope are everywhere in Dharavi, planting seeds of change.  Cauldron means a situation of instability along with strong emotions
  10. 10. MAY THE FORCE BE WITH YOU  Life in slum is not easy  Walter Fischer aspire for social work bought in Humanitarian acupuncture  They looked for root cause of problem and to gain life energy  Walter belief of “As long as we do something truly and with heart, we will always find money” that served their run.  His believe was positive thinking and positive action can make a difference in the world.
  11. 11. WASTE WARRIORS  This idea is to organise and unionise the rag pickers who are not just poor but are invisible too.  Their idea was to win their hearts and to create a community for them to work their needs.  They organised informal music classes, sports, games and help them to work in better conditions.
  12. 12. STRENGTH OF CHARACTER  Gurudutt Gym is the pride of Dharavi under Praveen Sakpal training  His rule is simple that fascinated countless parents to see him as saviour, were he looks for discipline, serious and to leave all bad habits form his students  His cult of belief is confidence.  He sticks to words “ If you can build your body, you can build your life”
  13. 13. WOMEN POWER  Society for Nutrition, Education and Health action (SNEHA) came into account to learn the right methods and how to approach authorities to get work done.  It created a catalyst of change for women who are suffering from domestic violence  Hanifabi aim was to make women come forward to fight for themselves and for others and to charge through narrow bylanes of the mind
  14. 14. BARE FOOT RESEARCH AND BREATHI EASY  Deals with problems faced by poor are similar all over the world and it concentrated on looking at the mental health and social resilience of slum dwellers  Their believe on youth to think differently  Knowledge does not need a academic greenhouse. It can bloom anywhere  The art of living was to educate the people with available funds and resources to make them understand that “when there is a sense of change, a sense of hope will arise
  15. 15. YES WE CAN WIN  It’s a non profit organisation whose aim was to make science fun and accessible.  Their ideal was to create a nation of problem solvers  To motivate creative people , were they look ordinarily to think something more and to observe ,assimilate, apply  It stands for a Seed planted in Dharavi ,could become a mighty tree in future
  16. 16. THE FUTURE  It’s their aim to will to work together and invest money to make our plan a reality.  Complete redevelopment of Dharavi is the endeavour of Dharavi Redevelopment Project  To maintain transparency and understanding for people there to make them think what they really need and want.  To make the vision of the city to be inclusive  It has been a success story of a community , a million individuals who have come together to create their own unique brand
  17. 17. Final Thoughts – A big, fat problem or A big, fat solution  Dharavi is a city within a city with the soul of a village.  Economies are not built on capital alone.  The web of human relationships envelops you, supports you and nourishes you.  No founder, no CEO, but this is an entrepreneurial organization.  Dharavi is the success story of a community, despite all odds  A million individuals who have come together to create their own unique brand.  Dharavi shoud be celebrated and replicated.
  18. 18. Thank You