This web site, uses Wikipedia to provide information about Alcohol advertisement, it gives definitions, intents of the alcohol companies and the ways it has impacted many countries and also talks about the advertisement of alcohol in sport.
This BBC article is discussing how alcohol has become a leading killer in Finland. Some of the ways that the country is looking at cutting down the consumption of alcohol is to ban alcohol advertisement on TV. Also imposing stricter health warnings and ending the massive amount of discounts on alcoholic beverages.
The study done by Dr. John P. Nelson of Pennsylvania State University and Dr. Douglas J. Young of Montana State University shows that alcohol consumption is not increased by the increase in the amount of alcohol advertisement. However, the advertisements allow manufacturers of alcohol products to increase the amount of demand for their alcohol, and undermining competitions.