Two minute overview 5.17.2010


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  • #1 point, this product doesn’t require SSL Notice the familiarity between seals – that’s on purpose. VeriSign is the brand and the lead. We have credibility in trust for the transaction Easy connection to trusting the website Huge opporutnity for VeriSign to capture a market that doesn’t have a leader VeriSign seal is viewed 175M a day 160 countries #1 trust mark on the internet Nearly 90% recognition rate amongst internet consumers
  • Refer to the story of a small business with local relationships, infecting its customers
  • Two minute overview 5.17.2010

    1. 1. Extending Trust Equity Trust the transactions Trust the web site Extend Trust <ul><li>Extending the trust beyond SSL sites </li></ul><ul><li>VeriSign Trust™ Seal - SSL is not a requirement </li></ul><ul><li>New opportunity - bringing trust to business online </li></ul>
    2. 2. VeriSign Trust™ Seal <ul><li>Increase traffic – Get more visitors to your site </li></ul><ul><li>Increase trust – Confidence in your site </li></ul><ul><li>Increase business – More calls, clicks and buys </li></ul>
    3. 3. Increase Traffic from Search Engines <ul><li>* Seal-in-search is enabled through VeriSign partnerships with third party technology providers and web site owners.  VeriSign is working to make seal-in-search as prevalent as possible but does not guarantee its availability. The above example is from the AVG LinkScanner plug-in which is distributed on more than 80M desktops world wide. </li></ul>Your Links Stand Out = More Clicks = More Traffic = More Business <ul><li>VeriSign seal-in-search displays the seal next to VeriSign trusted sites </li></ul>
    4. 4. Increase Traffic Seal-in-Search on Partnered Web Sites Merchants with the VeriSign seal averaged 18.5% more clicks. <ul><li>TheFind ( ) is the vertical search engine for shopping site. TheFind is a VeriSign partnered site which is enabled to identify and display the VeriSign seal from VeriSign trusted web site. </li></ul>
    5. 5. Increase Trust – Daily Web Site Malware Scan <ul><li>Protect your site from malware </li></ul><ul><li>Early detection prevents being blocked by search engines. </li></ul><ul><li>Protect your customers and your reputation </li></ul>MALWARE
    6. 6. Web Site Malware Scan - How It Works <ul><li>Daily web site malware scan – stay current, every day </li></ul><ul><li>Automatic email alert </li></ul><ul><li>VeriSign Trust Center for help to remove malware </li></ul><ul><li>Free online and telephone professional support staff </li></ul>Identifies the infected pages Locate and view of malware Removal tips Easy as 1, 2, 3
    7. 7. Increase Business with the VeriSign Seal *Synovate Research (December 2009) <ul><li>VeriSign seals are viewed up to two hundred and fifty million times a day. </li></ul>250,000,000 <ul><li>VeriSign is the number one trust mark on the Internet </li></ul>#1 <ul><li>Ninety seven of the 100 largest banks in the world that use SSL, choose VeriSign </li></ul>97 <ul><li>Ninety three percent of Fortune 500 that use SSL, choose VeriSign </li></ul>93% <ul><li>Nearly ninety percent of consumers that recognize the VeriSign seal* </li></ul>90% <ul><li>In tests conducted by online businesses, the presence of a VeriSign seal resulted in increased transactions between 10% and 36%, with an average increase of 24% </li></ul>+24%
    8. 8. End-to-End Trust
    9. 9. Customer Examples
    10. 10. VeriSign Seal @ Leica Magazine
    11. 11. VeriSign Seal @ The Trademark Company
    12. 12. VeriSign Seal @ E*TRADE and SCHWAB
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