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An introduction to User Experience Design (updated)
 

An introduction to User Experience Design (updated)

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In this talk I give an overview of the elements of User Experience Design, and more importantly, why you should care about it. The goal is to provide some baseline knowledge of the user-centered ...

In this talk I give an overview of the elements of User Experience Design, and more importantly, why you should care about it. The goal is to provide some baseline knowledge of the user-centered design process to equip anyone to take those skills back to their daily work and start applying it immediately. I discuss user experience research, information architecture, content strategy, interaction design, and visual design, and how those elements work together to build great experiences.

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    An introduction to User Experience Design (updated) An introduction to User Experience Design (updated) Presentation Transcript

    • An introduction touser experience design @RianVDM
    • User experience encompasses allaspects of the end-users interactionwith the company, its services, and itsproducts. The first requirement for anexemplary user experience is to meetthe exact needs of the customer,without fuss or bother. Next comessimplicity and elegance that produceproducts that are a joy to own, a joy touse. True user experience goes farbeyond giving customers what they saythey want, or providing checklistfeatures. In order to achieve high-quality user experience in a companysofferings there must be a seamlessmerging of the services of multipledisciplines, including engineering,marketing, graphical and industrialdesign, and interface design.
    • Design is the process of findingthe most elegant answer to the question of ‘how do I…?’ @drawar
    • Design is a set of decisions about aproduct. Its not an interface or an aesthetic, its not a brand or a color. Design is the actual decisions. @artypapers
    • Good design improves company performance
    • Iteration vs. Variation
    • Minimum Desirable Product is thesimplest experience necessary to prove out a high-value, satisfying product experience for users
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • User experience research
    • Market seeks to understand the needs Research of the market in general User focuses on users’ interactionexperience with the product research
    • Ethnography
    • Concept testing
    • Usability testing
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • Information architecture
    • Im an information architect.I map paths and places acrossphysical, digital, and cognitivespaces. - Peter Morville
    • Navigation Information organization Information relationship IA strategyIA IAresearch management
    • Texthttp://abbytheia.wordpress.com/2012/04/12/ia-heuristics-journey/
    • FindableAble to be located
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • Content strategy
    • What happens whenwords & images are separated?
    • You cannotdesign without content
    • Structure first.Content always.
    • Content strategy plans for the creation,delivery, and governance of content.Better content.Content people care about.Content that supports your business objectivesand meets your users goals.Its a long-term fix for content problems of allsizes. @halvorson
    • Bad content
    • Good content
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • Interaction design
    • Interaction design defines the structure andbehaviors of interactive products and services,and user interactions with those products andservices.Interaction design is grounded in anunderstanding of real users (goals, tasks,experiences, needs, and wants) and balancesthese needs with business goals andtechnological capabilities. - IxDA
    • 10 heuristics for user interface design1. Visibility of system status
    • Default Hover Click Wait Success
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world3. User control and freedom4. Consistency and standards
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world3. User control and freedom4. Consistency and standards5. Error prevention
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world3. User control and freedom4. Consistency and standards5. Error prevention6. Recognition rather than recall7. Flexibility and efficiency of use8. Aesthetic and minimalist design
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world3. User control and freedom4. Consistency and standards5. Error prevention6. Recognition rather than recall7. Flexibility and efficiency of use8. Aesthetic and minimalist design9. Help users recognize and recover from errors
    • 10 heuristics for user interface design1. Visibility of system status2. Match between system and the real world3. User control and freedom4. Consistency and standards5. Error prevention6. Recognition rather than recall7. Flexibility and efficiency of use8. Aesthetic and minimalist design9. Help users recognize and recover from errors10. Help and documentation
    • The output
    • Flow diagramsWireframesPrototypes Layout, structure, and flow not typography, colors, & aesthetics
    • The elements of user experience design Sensory Visual Design exteriorStructural Information Content Interaction interior Architecture Strategy Design Strategic User Researchfoundation Product Discovery www.elezea.com
    • Visual design
    • The art and profession of selecting and arranging visual elements — such as typography, images,symbols, and colours — to convey a message to an audience. - Encyclopedia Britannica
    • The principles of visual design Balance. Proximity. Alignment. Consistency. Contrast. White space.
    • Balance
    • Proximity
    • Alignment
    • Consistency
    • White space
    • Contrast
    • The role of visual design
    • So, what now?
    • The web is a technology, but more importantly, it is People all the way down People constitute and maintain the network. It is widespread and distributed, but it is very delicate.Like a real web, it needs constant maintenance to keep from tearing. Frank Chimero
    • We should care more about our craftbecause we’re granted an opportunity tocontribute to the world. We should caremore about our audiences because theyare the ones who give our work value. Thethings we make are all just excuses tospeak with one another and to help oneanother. We are all linked, and the thingsthat we make for each other strengthenthe invisible threads that tie us alltogether. - Frank Chimero
    • An introduction touser experience design @RianVDM
    • Sourceshttp://xkcd.com/773http://www.nngroup.com/about/userexperience.htmlhttp://drawar.com/d/what-is-design/http://www.quora.com/Rebekah-Cox/Design-Quora-Web2-0-Expo-Presentationhttp://www.readwriteweb.com/archives/facebook_wants_to_be_your_one_true_login.phphttp://www.alistapart.com/articles/thedisciplineofcontentstrategy/http://www.lukew.com/ff/entry.asp?327http://www.useit.com/papers/heuristic/heuristic_list.htmlhttp://www.userfocus.co.uk/articles/A_CRAP_way_to_improve_usability.htmlhttp://blog.frankchimero.com/post/11620616234