MCE2015 Jitter Workshop: Project Playbook with @uxamanda & @kitobandito
This workshop was conducted on Feb 4, 2015 in Warsaw at the MCE2015 conference by @uxamanda and @kitobandito. Please reach out on Twitter if you would like a copy of the Project Playbook template itself or any of the other materials we used in the workshop. ---- Most projects begin with a sense of excitement, urgency, big ideas, and assumptions. Without a clear and shared understanding of the ‘big picture’, things can quickly get off the rails as your product and team suffer. Through years of delivering hundreds of projects, we’ve adapted and evolved a lightweight framework that helps prevent the most common project issues. This framework, the Project Playbook, is created through a series of small workshops conducted by the team during a kickoff, but can be used anytime to ensure everyone is running in the same direction. Whether you are a Designer, Engineer, Product Manager, or an entrepreneur starting on a new idea, we will teach you how to facilitate this process through a hands-on workshop that you can take back to your team and use right away. This workshop will be theoretical. ----- Attribution-ShareAlike 4.0 International (CC BY-SA 4.0)
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MCE2015 Jitter Workshop: Project Playbook with @uxamanda & @kitobandito
- 1. @KITOBANDITO + @UXAMANDA | FEBRUARY 4, 2015 #PROJECTPLAYBOOK
- 2. WELCOME
- 3. #PROJECTPLAYBOOK @uxamanda & @kitobandito SPLIT INTO GROUPS
- 4. #PROJECTPLAYBOOK @uxamanda & @kitobandito #PROJECTPLAYBOOK AMANDA MCGLOTHLIN @uxamanda KITO DIETRICH @kitobandito #MCECONF
- 5. Improve your skills Provide a flexible set of tools for your team(s) Provoke curiosity TODAY’S GOALS
- 6. ???
- 7. THE INTRO
- 9. #PROJECTPLAYBOOK @uxamanda & @kitobandito SHARED UNDERSTANDING AND A COMMON LANGUAGE
- 10. #PROJECTPLAYBOOK @uxamanda & @kitobandito “LET’S BUILD AN APP!” YEA, AN APP! AN APP! WOOHOO, AN APP!
- 11. #PROJECTPLAYBOOK @uxamanda & @kitobandito BUT WHAT IS AN APP?
- 12. #PROJECTPLAYBOOK @uxamanda & @kitobandito SHARED UNDERSTANDING
- 13. #PROJECTPLAYBOOK @uxamanda & @kitobandito THE APPROACH
- 14. PROJECT PLAYBOOK @uxamanda & @kitobandito TEAM SHARED LANGUAGE COMMON GOAL ITERATIVE+INCREMENTAL DELIVERY
- 15. INCREMENTAL
- 17. ITERATING TO REDUCE RISK WATERFALL ITERATIVE RESEARCH CONCEPT DISCOVER DESIGN DELIVER DEPLOY MONITOR TIME RISK
- 18. PROJECT PLAYBOOK @uxamanda & @kitobandito TEAM SHARED LANGUAGE COMMON GOAL ITERATIVE+INCREMENTAL DELIVERY RECAP
- 19. THE TEAM
- 20. #PROJECTPLAYBOOK @uxamanda & @kitobandito WHAT IS A TEAM?
- 21. ROBOT SKETCH
- 22. #PROJECTPLAYBOOK @uxamanda & @kitobandito CHOOSE PRODUCT OWNER
- 23. WHY ARE WE HERE? THE SETUP
- 24. #PROJECTPLAYBOOK @uxamanda & @kitobandito WELLNESS FOR AN AGING POPULATION
- 26. THE PLAYBOOK
- 29. #PROJECTPLAYBOOK @uxamanda & @kitobandito PROJECT PLAYBOOK ■ Why are we here? ■ What’s the vision? ■ Why will users care? ■ What is the scope? ■ What is the solution? ■ Who’s involved? ■ What’s going to give? ■ What keeps you up? ■ Where are we going? ■ Are we ready?
- 31. WHAT’S THE VISION? VISION STATEMENT
- 33. For [target user] who [statement of need or opportunity] the [project name] is a [product category] that [key benefit, compelling reason to buy]. Unlike [primary competitive alternative] our project [statement of primary differentiation].
- 34. For teenagers who would like to be connected to friends Facebook Messenger is a mobile application that allows for instant communication. Unlike writing letters our project provides fast response times. EXAMPLE
- 35. THE PERSONA
- 36. LEAN USER PERSONASPhoto credit: http://www.isitedesign.com/sites/default/files/images/personas%20ixda_1.jpg
- 41. #PROJECTPLAYBOOK @uxamanda & @kitobandito PICK 1-2 AS A TEAM
- 43. PRODUCT BOX
- 44. WHAT’S THE SCOPE? STORY MAPPING
- 45. STORY MAPPING
- 49. WHAT’S THE SOLUTION? HIGH-LEVEL DESIGN
- 50. #PROJECTPLAYBOOK @uxamanda & @kitobandito ARCHITECTURE Infrastructure Advertising Analytics 3rd Party Content Provider Content Device info OS Info Data Store Firewall
- 53. WHAT’S GOING TO GIVE? LEVERS
- 54. #PROJECTPLAYBOOK @uxamanda & @kitobandito LEVERS Static FluidScope Time Budget Research Compliance
- 55. WHAT KEEPS YOU UP? RISKS
- 56. #PROJECTPLAYBOOK @uxamanda & @kitobandito RISKS / ASSUMPTIONS Tellus Purus Etiam Porta Magna Purus Etiam Ipsum Quam Fringilla Quam Purus Egestas Tellus Dapibus Cras Egestas Tellus Dapibus Cras
- 57. WHERE ARE WE GOING? ROADMAP
- 58. #PROJECTPLAYBOOK @uxamanda & @kitobandito ROADMAP JUL AUG SEP OCT NOV Aug 4th - VC Review ■ Vestibulum ■ Consectetur ■ Cras Fusce ■ Pellentesque Stakeholder review
- 60. #PROJECTPLAYBOOK @uxamanda & @kitobandito GO / NO GO $1,000,000 dollars 3 months 12 people
- 61. WRAP UP
- 62. #PROJECTPLAYBOOK @uxamanda & @kitobandito WHERE DID YOU GET? OR
- 63. #PROJECTPLAYBOOK @uxamanda & @kitobandito FINAL THOUGHTS
- 64. #PROJECTPLAYBOOK @uxamanda & @kitobandito PROJECT PLAYBOOK ■ Why are we here? ■ What’s the vision? ■ Why will users care? ■ What is the scope? ■ What is the solution? ■ Who’s involved? ■ What’s going to give? ■ What keeps you up? ■ Where are we going? ■ Are we ready?
- 65. @KITOBANDITO + @UXAMANDA | FEBRUARY 4, 2015 #PROJECTPLAYBOOK ATTRIBUTION-SHAREALIKE 4.0 INTERNATIONAL (CC BY-SA 4.0)