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MCDM Dec 2009 Info Meeting

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MCDM Dec 2009 Info Meeting Presentation Transcript

  • 1. Mcdm INFO MEETING 2010-11
    12.03.09
  • 2. communication is in transition…
    more information,
    more noise
    demands
    more transparency,
    more trust
    …this changes everything.
  • 3. this changes everything…
    our relationships.
    how we work.
    how we learn.
    how do we communicate effectively?
  • 4. how do we communicate effectively?
    STORYTELLING
    COMMUNITY
    tell stories.
    build community.
    be an entrepreneur.
    BUSINESS
  • 5. what is the MCDM ?
    The MCDM engages a community of leaders in the strategic use of digital media in communication.
  • 6. "Within the word we speak are two dimensions, reflection and action, in such radical interaction that if one is sacrificed--even in part--the other immediately suffers. There is no true word that is not at the same time a praxis. Thus, to speak a true word is to transform the world.” Sacrifice of action=verbalismSacrifice of reflection=activism --Paulo Freire, Pedagogy of the Oppressed
  • 7. ”Permanently beta.”  --Dr. Gina Neff, University of Washington
  • 8. ”You guys are kicking our butts.”  --Foster Business School staff person.
  • 9. core classes
  • 10. understand
    create
    distribute
    electives teach how to
  • 11. Curriculum Fall 2009
    Research Strategies and Methodologies in Digital Media
    Economics of Digital Communication
    Emerging Markets in Digital Media
    (Special Topics):Web Strategies for Storytelling
    (Special Topics): Theories and Practice of Interactive Media
  • 12. strategy
  • 13.
  • 14. community
  • 15.
  • 16. recent media coverage
  • 17. MEDIASPACE
    MCDM WEBSITE
    FLIPTHEMEDIA
    UWPOCKETMEDIA
  • 18. IMAGE CREDITS
    Slide 2 – Lea Marzloff (Allo) http://www.flickr.com/photos/leamarzloff/3173827688/
    Slide 3 – Cougar-Studio (CoverStory- People walking through) http://www.flickr.com/photos/suvcougar/1273657633/