Social Media Wars - Different Platforms on Social Media
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Social Media Wars - Different Platforms on Social Media



A snapshot of different types of Social Media Platforms.

A snapshot of different types of Social Media Platforms.



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    Social Media Wars - Different Platforms on Social Media Social Media Wars - Different Platforms on Social Media Presentation Transcript

    • Social Wars Social Media Platforms By Mubashir
    • Is it true that the Social Wars has begun? Didn’t you read my latest tweet?
    • The Social Media universe is vast with number of platforms catering to different needs. How do wish to travel to each of them? Damn u fool.. One by one ofcourse! Did u say we are ‘off-course’? lol
    • According to Research…
      • An average user logs in to Facebook more than 19 times per month.
      • 65 million tweets happen per day.
      • As of September 2010, Flickr stocks more than 5 billion images.
      • YouTube exceeds more than 2 billion view per day.
      • All the platforms are fighting for your attention. Who would you give your time to?
      • Social Media platforms caters to different users by meeting very different needs
      • The problem arises while trying to decide which platforms suits your brand needs and what results you are trying to achieve
      • The first thing is to examine different types of platforms in terms of functionality.
      • Social Media Platforms can be divided into 9 different types
      • Let’s Travel
    • Microblogging Micro-blogging is a web service that allows the subscriber to broadcast short messages to other subscribers of the service .
      • Short.
      • Know the Breaking news first though twitter , whether it is terrorist attacks on Mumbai or Michael Jackson’s passage.
      • Connects you to people who you probably don’t even know
      • Helps in cross-promoting content
      • Quick transmission of news/updates
      • Keeps you engage
      • Customer Feedback
      • Used as a Live Support tool
      • Twitter is one of the most famous microblogging platform.
    • Podcasts A podcast is a series of digital media files (either audio or video) that are released episodically and often downloaded through web syndication. 
      • Audio/Video
      • Subscribing to a podcasts
      • Cost effectiveness
      • Advertising Potential
      • You have a built-in audience who have already subscribed to your podcasts
      • Extended Messages
    • video Sharing Video sharing is the service which allows individuals to upload video clips to an Internet website.
      • Most powerful means of expression
      • Viral in nature
      • High Impact
      • Engaging and Interactive
      • YouTube is the largest video sharing website there is
    • image Sharing Image sharing is the service which allows individuals to upload images to an Internet website.
      • Picture sharing, even when carried out through the mail or in person, is a great method for providing permanent representations of memories.
      • Image hosting services are commonly used by marketers who display the images of their products in the internet
      • Artist Showcase (Photographers, Grafitti Artists, Painters etc)
      • Saves the bandwidth of your website
    • Social Networking A social networking service is an online service, platform, or site that focuses on building and reflecting social relations among people who share similar interests
      • Connects you to like minded people
      • Build meaningful relationships/Networking
      • Brand Awareness
      • Getting Feedback
      • Engaging with your audience
      • Employment
      • Low cost
    • Blogging Blogging is when an individual records opinions/experiences on different topics on a regular basis
      • Express Views and Opinions
      • Gives exposure
      • Quick and Cheap
      • Highly Integrated into a marketing campaign
      • Reaching influencers
    • Message Boards An Internet site where people can post and read messages, usually on a specific topic or area of interest
      • Not real time. You can join and read forums at any time convenient to you.
      • Free expression of views
      • Helps you get your issues/queries sorted
      • Impersonal
      • Allows you to gain credibility
      • Archived
      • Debates/Questions with strangers
    • Social Bookmarking Social bookmarking is a method for Internet users to share, organize, search, and manage bookmarks of web resources.
      • The fastest way to have any webpage or site visited by the search engines and indexed is by submitting them to any of the popular social book-marking sites.
      • Enables people to ‘share’ and create the viral effect
      • Helps in branding
    • Chatrooms Chatrooms are website on the internet where a number of users can communicate in real time (typically one dedicated to a particular topic)
      • One of the first social platforms on the internet
      • Highly personal in nature
      • Live Chats gets you connected to high profiles in an instant
      • Engaging and highly interactive
      • Can be text, audio and video
    • May the force be with you!