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Persuasion architectures: Nudging People to do the Right Thing

by on Nov 25, 2010

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Review of some of the most popular commercial and public sector persuasion methodologies. Plus some reasons why they may not work and some criticisms, and a comparison of how supermarkets persuade us, ...

Review of some of the most popular commercial and public sector persuasion methodologies. Plus some reasons why they may not work and some criticisms, and a comparison of how supermarkets persuade us, offline.

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Persuasion architectures: Nudging People to do the Right Thing Persuasion architectures: Nudging People to do the Right Thing Presentation Transcript