Healthcare technology egyptian market outlook 7 3-2013- final


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Presented by Usama Ali Hassan in the 1st Arab conference for Food, Drug and Medical Devices

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Healthcare technology egyptian market outlook 7 3-2013- final

  1. 1. Healthcare TechnologyEgyptian Market Outlook Usama Aly Hassan, CCE, EMD Co-Founder and CEO Egyptian Biomedical Engineering Group
  2. 2. Content1. Healthcare Technology Definition2. Healthcare technology through History3. Healthcare Technology and Innovation4. Global Medical Devices market5. Egyptian Market Outlook A. Environment scan and Economic factors B. Market Structure and Economic Moats C. Market Opportunities D. Market Development
  3. 3. Healthcare TechnologyThe healthcare technology is generally defined as Any intervention that may be used for: 1. Prevention, 2. Diagnosis, 3. Treatment, 4. RehabilitationThe healthcare technology can be segmented into: 1. Medical Devices 2. Procedures 3. Pharmaceuticals 4. Organizational SystemsThe healthcare technology Aiming to 1. Enhancement 2. Effectiveness 3. Productivity 4. Cost Reduction
  4. 4. The artificial big toe is carved from wood and attached to foot by leather wrapping for cosmetic and function. Dental reconstructive work (bridge) . dated to 2000 BC. Egyptian Museum in Cairo A squatting woman giving birth sitting on birthing chair, assisted by two goddesses Surgical instruments 600-200BC from bronze Kohl for disinfection and treatment Edwin papyri Ebers papyriAll of the above and more based on innovations
  5. 5. Healthcare technology Patents And Innovations Netherlands Russian Fedration Italy Australia Sweden Canda Finland France Republic of Source: World Intellectual Property Indicators, Korea United Kingdom Swizerland U.S.A China Germany Others Japan The medical areas with unmet needs: 1. Oncology 2. Cardiovascular 3. Orthopedic 4. Neurological diseases 5. Diabetes WIPO, 2011
  6. 6. Global medical devices market Dental Products Patient Aids Orthopaedic and Other Products prosthetic devices Consumables Diagnostic equipmentThe global market share of medical devices by sector.1. Diagnostic imaging equipment (26%)2. Electro medical equipment (30%)3. Consumables (15%)4. Orthopedic and Prosthetic devices (13%)
  7. 7. Global medical devices market Americas Asia/Pacific Estern Europe M East/Africa EuropeMedical Devices Market: Forecast for GrowthRegion 2009 2010 2011 2012 2013 % CAGRAmericas 102.4 107.1 112.1 117.4 122.8 43Asia/Pacific 42.5 46.1 49.9 54.3 58.9 21 7Central/E Europe 10.3 11.3 12.4 13.6 14.8 5 1,9M East/Africa 5.7 6.0 6.3 6.7 7.0 3 .8Western Europe 62.3 66.7 71.6 76.9 82.5 29 3.6Total 223.2 237.2 252.3 268.9 286.0Source: Medical Market Fact Book
  8. 8. African medical devices marketImport M US$ Export M US$South Africa South AfricaEgypt EgyptAlgeria MauritiusMorocco MoroccoTunisia TunisiaLibyan LibyanNigeria SwazilandAngola MadagascarSudan Sierra LeoneKenya KenyaTotal Total The African Medical Device Market: Facts and Figures 2010
  9. 9. Egyptian Market Outlook• Environment scan and Economic factors• Market Structure and Economic Moats• Market Opportunities• Market Development
  10. 10. Environment scan and Economic factors 4 forces have changed and will continue to change at a faster rate. Economic Technology Political & Legal Sociocultur GDP Gross Domestic Total spending in R&D Antitrust regulation Life style Product Patent protection Environment Customer expectation- -Interest rate -New product protection Life expectancy -inflation rate -New development -Low/Tax - Birth rates -Unemployment -technology transfer - foreign trade reg. Health care -Wage - Level of education-Energy availability cost • Political stability and Economic growth • Consumer incomes and ability to purchase health services • Population growth • Extended life expectancy • Emergence of advanced medical treatments and technologies Stem cells Nanotechnology
  11. 11. Environment scan and Economic factors Egypt’s Political and Economic Map SCAFSource: AAIM
  12. 12. Market structure and Economic MoatsStructure and Nature• Egypt’s medical device market is the second largest in the Middle East.• Medical devices contributed $538 million dollars to GDP(0.002%) in 2011 which was 5.1% of total healthcare spending , In per capita US$ 6.• The Ministry of Health operates ~ 1500 hospitals which correspond to a supply of 60% of beds. Universities, the Army and the private sector constitute the other 40%.
  13. 13. Egyptian Market structure and Economic• Recent reports have indicated that the Egyptian government prefers investments in preventative medicine which is a specialty catered to medical devices.• With the strong demand and less barriers to market, the medical device sector will be subjected for a substantial economic growth in the near future.• The World Bank report 32% of the Egyptian population is under 14 and life expectancy for Egyptians has increased from 69 to 73 which need for investment in the healthcare industry.• According to the World Bank, less than 5% of total investments are allocated toward health services
  14. 14. Egyptian Market structure and Economic Moats Strategy and Competition Increasing Business technical Contacts complexity MARKETLow-bidding Risingcompetitors Driving Forces Overhead Aggressive Rising competitor modes customer expectations
  15. 15. Egyptian Market Sectors OpportunitiesUnmet needs opportunities in the following subsectors: • Oncology and high-tech radiological equipment • Highly specialized disposables • High-tech surgical and medical equipment • Software for hospital management/network • ICU monitoring equipment • Sophisticated laboratory and scientific equipment • Mobile clinics
  16. 16. Market OpportunitiesRatings
  17. 17. Market Development Import and Export
  18. 18. Market DevelopmentManufacturing for Global
  19. 19. Market Development1- Broad Knowledge about the business2- Global Market Driven not production Driven3-World as a Market place not country Market place4- Non-Traditional Markets (Stem Cell , Nanotechnology )5- Environmental Concerns and Carbon Footprint
  20. 20. THANK YOU