JCPenney Mobile Website Case Study http://www.urmobile.com
Customers are shopping with their mobile phones in hands. Not having a mobile website in not an option.
User can find store locations, phone numbers and directions. More than 1,100 locations across the United States
Dynamic area where current deals can be flashed.
Opt-in Mobile Marketing Customers can receive weekly coupons sent via text to their mobile phones.
Mobile Commerce JCPenney is reaching out to customers in a new and innovative ways by engaging customers when they are in or near a JCPenney store. Customers can easily find and purchase items directly from their mobile phones.
Nice product categorization makes it easy for customers to find what they want
Gift Cards The fastest way to shop for the perfect gift. Customers can use JCPenney gift card at their online store as well as at their numerous department store locations.
Store Ads See the deals running in any store location