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2008 | Field Research - within the context of inquiry
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2008 | Field Research - within the context of inquiry

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the slide comes from the input package materials for the workshop CHITA08, mobile services and digital communities, that is taking place at Jiangnan University, Wuxi, China, as a research and didactic …

the slide comes from the input package materials for the workshop CHITA08, mobile services and digital communities, that is taking place at Jiangnan University, Wuxi, China, as a research and didactic experience beetween School of Design at Jiangnan and Design Faculty at Politecnico di Milano. further news and materials available at http://chita.politecalab.org

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  • 1. Field research. Within the context of inquiry
  • 2. index • Preliminary questions yq • Methods and tools for data gathering • Analyze and organize data findings • Service schema visualisation • tips • Conclusion
  • 3. Preliminary questions • What is field research? • Why we have to do it? • What we are looking for?
  • 4. Methods and tools • Desk research + planning • Visual • Verbal
  • 5. Visual • Videotaping p g • Photography • Passive observation • Participant observation • Interviews with the participants (individual or group) • Catch the environment (video/photo)
  • 6. Verbal • Verbal interviews (handwritten or taped) • Stories collected from participants • Surveys and questionnaires • Verbal description of environment if visual is not available (intangibles, immaterials, virtual..) i t l )
  • 7. Now that we have the data data, what we should do with it? h t h ld d ith
  • 8. O Organize it! i That means: explain it in understandable way in order to make it useful for the next step: design initiative.
  • 9. How to do this? • Use only the relevant data • Use a consistent structure
  • 10. How to fi d H find the right structure? • Title • Keywords • C Case ddescription i ti • Moodboard • Service schema
  • 11. Title • Short and fun • Use just significant words/phrases
  • 12. Keywords … are you sure that you really need that many?
  • 13. Case description • What (identify the need) • Why (service motivation) • Who (actors and stakeholder) • Where (local context) • When (time and duration of actions) • How (present solution) • Finally: What misses?
  • 14. Moodboard From words to images: • Location,, • Participants, • Tools in action action, • Time of actions Use good quality images!
  • 15. The matrix You are here! Mobile social network e Where are you moving? Collaborative services
  • 16. Service schema
  • 17. • Strumenti • Piattaforma tecnologica • Supporto Provincia di Milano - Assessorato alla cultura Comune di S.Giuliano • Fiducia • Fedeltà nell’azienda • Fondi • Strumenti Nuovo servizio Utenti Centro Donna • Coinvolgimento • Partecipazione
  • 18. Now we have the organized data. So we have got the knowledge and we b d became aware about the context…
  • 19. Ready to brainstorm?
  • 20. Ti f fi ld research Tips for field h • Plan the questions in advance • Negotiation is always important • Respect (privacy, rules, different sensibilities) ) • Ask questions, don’t imply answers • Ask true/relevant questions • Pay close attention to the given answers • Filter and choose relevant data • Be able to re-tell the story using the gathered data
  • 21. In conclusion Field Fi ld research i h is • Interesting • Necessary • The first step in the design process Why enables you to take design decisions.
  • 22. Now you are really ready ll d to brainstorm for your concepts! Thanks!! Irina&Franz