Amit Tungare - Senior User Experience Consultant

P a design portfolio of ortfolio 2009 Amit Tungare Senior User Experience Consultant Web 2.0 Applications Rich Internet Applications Software Applications Mobile Applications Interactive TV (IPTV) Applications Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 01 Personal Proﬁle Sunday, March 15, 2009

Hello, I am Amit Tungare, a Senior User Experience Designer specializing in interaction design, information architecture, usability and for a variety of applications ranging from software, internet, mobile to interactive P television. I have worked in consulting and leadership positions for projects related to software applications, web-based applications, portals, iTV, IPTV and most recently, Web 2.0 and mobile applications. ortfolio 2009 ortfolio 2009 On my way, I had the opportunity of working with companies such as Corel, Databeacon, and most recently Markettools Inc. a market research software company the creators of Zoomerang survey application, and Espial just before that; through which I worked directly for Telco’s like Motorola, Nortel Networks, Siemens, service providers like UK based Sky Interactive, Verizon etc. I have a unique blend of design and planning skills as well as strong client- facing skills including user analysis, research and some management skills. With over 8 years of design experience, I have held positions ranging from a User Interface Designer, Information Architect to a Senior User Experience Designer envisioning and managing several user experience related projects. I have worked as a Consultant and an advisor with clients in various elds ranging from Software, Rich Internet applications, Sports, Business Planning and Management, Data Analysis, Interactive Television. Armed with a Master of Architecture from Carleton University, Ottawa and a Master of Planning from School of Planning & Architecture in New Delhi, India, I consider that my blend from the world of logical design where “form follows function” can be applied directly in the eld of User Experience with exceptional results. I currently live in Ottawa, Canada with my lovely wife Shefali and beautiful daughter Toshani. Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 02 Design Process Sunday, March 15, 2009

Create Use Cases User Researchers Analyze P Conduct market and user research to in uence design Amit Tungare Gather decisions. Create wireframes, use case scenarios and Data conceptual layouts. In uence design decisions ortfolio 2009 ortfolio 2009 and work with Development to reconcile legacy, Amit Tungare performance and usability trade-oﬀs. Analyze and compare the Validate design solutions with end users. market research results and create a design plan. Process 1. Plan Concepts 2. Design Start Wireframes Process Process 3. Communicate Re-Start 5. Deploy Amit Tungare Make sure that all the design details are translated eﬀectively to the development team. 4. Develop Maintain a constant communication Test between the Designers and the Developers & Amit Tungare + User Researchers Re ne Amit Tungare Design & conduct comprehensive usability Work closely with the development team to resolve tests on the product and provide implementation issues. Make sure all the test cases are recommendations for the re nements in implemented as de ned. Continue to collect feedback on the next version of the release. Get any designs. usability issues critical to the release xed. Legend User Experience Amit Tungare Development Team User Experience Team Deliverables Sr. User Experience Designer Sunday, March 15, 2009

ortfolio 2009 ortfolio 2009 P Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 03 Case Studies Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 Case Study 01 Espial Group Inc. As a leader in the industry, Espial delivers IPTV middleware and applications. Espial middleware controls the overall viewing experience by managing IPTV applications, TV and video, along with subscriber interactions between the set-top box and the network. Espial applications include Electronic Program Guides, Video on Demand, Interactive Content Portals, Web browser, PPV and more. Sunday, March 15, 2009

P Espial Business Case ortfolio 2009 The company’s prime need was to improve the user experience of their agship product Evo® to become successful in the IPTV space. It was therefore required of the User Experience Designer to collaborate with product managers and the marketing team to de ne interface requirements, use cases, and product goals to create \"entertainment class\" interfaces for Espial Products. I developed user requirements, use case scenarios, wireframes, owcharts, and visual prototypes based on the input from the marketing team and the product managers. I doing so I eﬀectively communicated these research ndings, conceptual ideas, design details, and design rationale both verbally and visually. These designs generated a very strong excitement within the piers and even among potential clientele such as Motorola, Nortel Networks, Sky Interactive, Verizon etc to choose Evo® as the product of their choice. The idea of being able to oﬀer an entertainment quality user experience without sacri cing any functions or requirements was a substantial selling point for Espial. This work resulted in the creation of “Espial Enchant”; a visually rich and an appealing interface which is user friendly, easy to use and therefore was formally announced as a product. This interface is getting ready to be sold as an individual product. The company revenues have since grown from $10 Million to $14 Million and the company is expecting a solid growth (about 70%) in the year 2009-2009. Sunday, March 15, 2009

P ortfolio 2009 Espial Design Solutions - Electronic Program Guide - Wireframes based on de ned use cases Sunday, March 15, 2009

P ortfolio 2009 Electronic progra m guide and othe r details for Sky Interactive (UK) o r Espial Ev s fo n method interactio n and Navigatio Espial Design Solutions - Prototypes Electronic Program Guide (EPG) and Navigation Menus n Set-top-boxes - Glass Look Electronic program guide for High De nitio Sunday, March 15, 2009

P ortfolio 2009 Navigation me nu and movie option examp OnDemand T les created for V - Japan Espial Design Solutions - Prototypes Navigation Menus and Video on Demand options for audience in Japan for Demand Video on Espial Evo for examples le in teraction apan made possib and in n Navigatio nDemand TV - J O Sunday, March 15, 2009

P ortfolio 2009 Espial Design Solutions - Prototypes for Video on Demand (VOD) and Search Module in EPG Sunday, March 15, 2009

P ortfolio 2009 Espial Design Solutions - UI Speci cations for Web Application - Evo Server. Sunday, March 15, 2009

Espial VOD Movie P Skintones™ Package 128x128 80x80 64x64 128x128 80x80 64x64 ortfolio 2009 Place a Call Espial Services from TV Package 128x128 80x80 64x64 128x128 80x80 64x64 Network Icon Espial Project Data Receiver Folder 128x128 80x80 64x64 128x128 80x80 64x64 Desktop Parental Workstation Controls 128x128 80x80 64x64 128x128 80x80 64x64 Visual elements for software tools and interaction interfaces for IPTV. Sunday, March 15, 2009

P ortfolio 2009 Branding and Logo elements for marketing channels Sunday, March 15, 2009

P ortfolio 2009 Case Study 02 Dimdim Inc. (Start-Up based in USA/India) In today’s business environment with globally distributed workforce, it is not realistic to have face-to-face meetings with all participants present in one place. Dimdim Web Conferencing solution enables a user to conduct online meetings over the internet easily and economically. This could lead to productivity gains and increased Return on Investment as the user attention is focused on conducting the business. Sunday, March 15, 2009

P Dimdim Business Case ortfolio 2009 The creators of Dimdim wanted to create a browser based application adhering to Web 2.0 standards ensuring that users need not install anything on their computers. This application being an entirely user driven application demanded a thorough user experience consideration. In addition to delivering a quality user experience it was also important for the company to be able to present ideas and concepts to potential venture capital investors. The application intended to serve the following functions: Presentation and Document sharing Audio and video sharing Application sharing White board and Annotations Chat Polls Question manager Record and Archive I was requested to advise on some basic UI ideas of the application along with brand identity for the product. The company has since obtained a nancing for $3M and the product development is currently in Open Beta stage. Sunday, March 15, 2009

P ortfolio 2009 Proposed designs for Dimdim.com Sunday, March 15, 2009

P ortfolio 2009 Proposed designs for Dimdim application UI and Portal UI. Sunday, March 15, 2009

P ortfolio 2009 Dimdim Brand and Identity elements Sunday, March 15, 2009

P ortfolio 2009 Case Study 03 Marketools Inc. Senior User Experience Designer Markettools Inc. oﬀers better ways to understand customers, markets and business opportunities—in context. Their solutions provide breakthrough quantitative and qualitative online research capabilities, based on needs and objectives, that combine technologies and research expertise with broad and innovative market reach to deliver new levels of insight. I had an opportunity to work within the User Experience group and help explore, create and map some of the interesting experiences in survey taking and survey creation. My job consisted of creating and writing functional UI speci cations, use cases, creating Information Architecture maps and work ows, design documents and design elements required for the implementation of features within Zoomerang, the agship product for Markettools. Sunday, March 15, 2009

S GRADE PATH ON AND UP REGISTRATI ign to Email campa zPro users Info Site P ade form Mobile upgr Sign up for Sign up for zPro+Mobile User SIGN IN Sign In zpro or zPro basic? ILE ZPRO+MOB R004a Sign In signup form p form ZPRO signu ZPRO Sign in Basic ortfolio 2009 NEW User p form User ZPRO signu ed In BASIC Application Upgrade Sign R003a to Mobile W User page NE grade form R002b Mobile up ILE ZPRO+MOB Upgrade ZPRO user R002a RO User signup form Application Signed In ZP to Mobile page SIC User Signed In BA R004b BASIC user R003b form processing essful M Signup succ Member Home Z001 Thank You nfirmation Purchase co Receipt Refer a Friend address book new survey R020 R030 my surveys Refer a Friend account info Address Book: Overview M me Member ho Create Surveys M My Surveys Z001 Z002 M T Z0 AC MY 03 COUN Account Inform ation Continued on Z004 AB01… Z009 YWORD SELECT KE Continued on M MS01… Continued on M CREDITS AI01… t My Accoun M PURCHASE ploy How to De M Business Templa Your Survey tes t My Accoun Co me mmunity Templates Z009 Member ho Personal Socia S009 Templates l Education Tem Z009 Business plates page Z001 Comm Application Create a surve Templates unity y Base a survey from scratch Personal Socia on one Templates user MOBILE l you’ve already Education created: Templates Z005 Select a Surve Templates Z006 d or y Select Keyw ditional Purchase ad (Select templa te) Z008 Z007 credits (Select templa te) (Select templa te) ord (Select templa Select Keyw te) l ditiona Purchase Ad Credits Edit Survey File Name R030 Save; Error S000 Add Page; Submit form Screen Change Design processing Theme refresh M Edit Survey Submit Continued on ccessful Purchase su Continue S02… S001 Preview Purchase Save for later n confirmatio Edit Title Receipt Edit Properties R031 Insert; Edit R030 Survey Preview Delete; Delete My Surveys Page Add Skip / Edit Edit Title Skip Edit Properties S002 Z004 M Edit a Question S003 Back (dialog box) S004 Skip Logic – Pa Submit ge X S005 Submit Continue S006 Edit Survey Continue S001 Proposed work ows and IA maps for Zoomerang Application UI Sunday, March 15, 2009

Set Link Options S011 P Submit Share Results with Others ortfolio 2009 S016 My Surveys Submit My Surveys Survey Launch Save for later Z004 Complete OK (dialog box) Launch Survey Launch Survey S019 My Surveys Confirmation Z004 S017 ment Change Deploy Edit Options Share results Modify your Modify your thank you page Modify Survey web greeting How to Deploy Set Link Your Survey Share Options Thank Results with Web S009 You Page Marketing Site Edit Survey Others Greeting S011 S001 S008 S016 Sign up for S007 Sign up for zPro zPro+Mobile ZPRO signup form Email campaign Sign in to ZPRO signup ZPRO+MOBIL NEW User form ation zPro users unch Confirm E Sigey La Survned In BA signup form SIC User Sign In NEW User R002a zpro or Mobile upgrad basic? R002b Sign In e form R003a User SIGN IN Basic ZPRO R004a Application Upgrade ZPRO+MOBIL to Mobile page E signup form Upgrad Mobile upgrad e form to Mo e BASIC user Application bile Signed In BASI Signed In ZPRO page C User User ZPRO user R003b form R004b processing Signup succes sful Receipt Thank You Purchase confirm ation R030 R020 Member hom e Z001 Proposed work ows and IA maps for Zoomerang Application UI Sunday, March 15, 2009

P ortfolio 2009 Case Study 04 MxI Technologies User Experience Lead MxI Technologies The Aviation Maintenance Management Software Specialist company provides integrated, intelligent aviation maintenance management software; Maintenix, that oﬀers users meaningful improvements in labor productivity. My role was to help improve on the overall experience and usability of the agship product Maintenix. The software was a ‘thick client’ ported to a browser based exible mode early in 2003-2004. Maintenix needed to keep up with the ever growing pace of improved enterprise software user experience. To this end, I helped develop a design strategy, a design style guide and a highly needed user interface revamp while proposing new web 2.0 JSF frameworks that work with Java. * Design screens coming soon. Sunday, March 15, 2009

P ortfolio 2009 Existing User Interface for Maintenix Sunday, March 15, 2009

P ortfolio 2009 Proposed Design Wireframes for Maintenix Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 04 Work Examples UI Design + Visual design + Hobby/Artwork Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 Graphic artwork for Blackberry Pearl themes. (Posted on blackberryforums.com, pinstack.com etc.) Sunday, March 15, 2009

P ortfolio 2009 ortfolio 2009 Designer Themes Creation for Blackberry Pearl 8100 - Hobby Projects Created Using: RIM JDE 4.2.0 & Plazmic CDK 4.2.2 for Blackberry Sunday, March 15, 2009

P Interfaces & Designs ortfolio 2009 ortfolio 2009 Branding and web application UI designs for online video translation portal - New York based DotSUB LLC. Sunday, March 15, 2009

P Web Portals & Interfaces ortfolio 2009 Interface design, Architecture map and for Corporate Renaissance Group. Sunday, March 15, 2009

Personal and UI design work for clients from 2002-2005 P ortfolio 2009 Sunday, March 15, 2009

P Miscellaneous Designs ortfolio 2009 Miscellaneous design projects (Hobby) Sunday, March 15, 2009

P Thank you for your time! ortfolio 2009 Sunday, March 15, 2009

Amit Tungare - Senior User Experience Consultant

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